Marketing Content & Event Manager
Advantage Design Group
About Advantage Design Group
Advantage Design Group is a creative and technology company and the largest producer of online orientation programs in North America. Our platform which powers Advantage Orientation and HR Engage has more than 400 deployments across higher education and the private sector in three countries. It turns enrollment and hiring into digital orientation experiences for new students and employees with interactive video and content built around each clients brand. Our team of about 50 based in Jacksonville Florida creates every part of that experience including content development branded interface design video production and software engineering.
About the Opportunity
We are looking for a highly organized marketer who loves turning good ideas into polished this role youll own the details behind our events webinars email and social channels and see your work land directly with clients and prospects.
Youll partner closely with our Director of Creative and Marketing to carry each campaign through planning launch and follow up. Few weeks look alike: one week you might be lining up speakers for a webinar the next youre working with our video and web teams on a campaign or getting us ready for a conference. Youll also manage our campaign tools and track results so you can see whats working and help us do more of it.
Youll have a deep bench of talent behind you. Our own creative video and web teams are a built-in resource for marketing so the designers video producers and developers you need for a campaign are already on staff. Youll also work closely with sales and company leadership.
Why Jacksonville
Grow your career at Advantage and make coastal Northeast Florida home. Jacksonville offers 22 miles of beaches the nations largest urban park system the St. Johns River and a creative food and arts scene. Florida also has no personal state income tax which means more of your paycheck stays with you.
What You Do
- Managing webinars from scheduling and promotion through live execution follow-up and post event content.
- Coordinating conference and event logistics timelines vendors collateral shipping lead capture and follow up.
- Drafting building quality checking scheduling email campaigns and client facing communications that engage audiences and support campaign goals.
- Maintaining email calendars audience lists segments campaign records and marketing automation workflows so campaigns run smoothly and reach the right people.
- Creating and coordinating social posts event promotions newsletter content email copy and other campaign content that reflects our brand and connects with our audiences.
- Partnering with our staff writer and video team to develop and optimize content for traditional search and AI-driven discovery using SEO GEO and AEO best practices.
- Working across Creative Video Web and Sales to keep campaign assets and deadlines moving.
- Pulling monthly marketing numbers and turning them into clear useful summaries.
- Researching events vendors audience opportunities campaign ideas and sharing recommendations that help the team improve and grow.
- Keeping calendars checklists systems and details organized while moving many priorities forward at the same time.
Required Qualifications
- Bachelors degree in Marketing Communications Business or a related field lieu of a degree candidates with at least five years of progressively responsible experience in event marketing content marketing campaign management or digital marketing including demonstrated expertise in planning executing events and integrated marketing campaigns will be considered
- Experience coordinating conferences trade shows webinars or similar marketing events.
- Experience building and scheduling email campaigns maintaining audience lists or segments and working with marketing automation workflows.
- Strong copywriting editing project management and organizational skills.
- Experience compiling campaign event email social or website performance metrics into clear reports.
- Proficiency with Microsoft Office and experience with CRM marketing automation webinar event or social publishing platforms.
- Ability to lift event props and materials up to 25 lbs.
How You Work
- Highly organized and dependable.
- Proactive and quick to anticipate what needs to happen next.
- Strong writing and editing skills.
- Detail-oriented and committed to thorough quality checks and follow-through.
- Comfortable using CRM marketing automation email webinar event social and reporting tools.
- Able to identify meaningful metrics recognize patterns and clearly summarize key insights for leadership.
- Resourceful and composed when plans shift or execution challenges arise.
- Collaborative and adept at coordinating teams and stakeholders.
Preferred Skills and Experience
- Experience with Dynamics 365 Customer Insights or a similar CRM and marketing automation platform.
- Familiarity with higher education HR technology or B2B software marketing.
- Experience with lead nurturing audience segmentation website content management campaign reporting and familiarity with SEO and AI-driven search and discovery best practices.
- Knowledge of accessibility and inclusive marketing and event practices.
Compensation and Benefits
Competitive base salary and benefits include a 401(k) with company match profit sharing group health dental and vision insurance paid vacation and holidays a gym membership and a stocked breakroom. You will also have access to ongoing training mentorship and career development.
Work Location
This role is full time and based in Jacksonville Florida. Youll start onsite to get to know the team our platform and our clients then move to a hybrid schedule with two remote days a week once youre settled in.
Interested in Joining Our Team Apply Here!
Learn more about us at and explore .
Advantage Design Group is proud to be an equal opportunity employer.
Required Experience:
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