Digital Merchandising Manager
Sherwin-Williams Paint Store
Description
The Digital Merchandising Manager (Pro) is responsible for leading the strategy execution and optimization of the digital merchandising experience across Sherwin-Williams Pro digital platforms including the Pro App and Punchout. This role drives product discovery conversion and revenue growth by developing customer-centric merchandising strategies optimizing the digital shopping experience and leveraging performance data to identify and act on growth opportunities. The Digital Merchandising Manager partners cross-functionally with teams across the organization to deliver best-in-class digital experiences that support business objectives and customer needs.
Job duties include contact with other employees and access confidential and proprietary information and/or other items of value and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Companys staff employees and business relationships.
Position is not remote/hybrid and will report to our Cleveland Global Headquarters.
ResponsibilitiesDigital Merchandising Strategy & Execution
- Develop and execute digital merchandising strategies that improve product discovery conversion and sales on digital properties including the Pro App and Punchout.
- Ensure flawless execution of all merchandising updates tied to promotions product launches campaigns and programs.
- Serve as the digital merchandising stakeholder for strategicinitiatives ensuring customer and business needs are represented in planning and execution.
- Continuously optimize the digital shopping experience through enhancements to navigation taxonomy personalization product content and customer journeys.
- Serve as a capability lead for the digital site transformation initiative providing input to enhance customer experience and drive business outcomes.
Measure & Performance
- Partner with cross-functional teams to define measure and optimize key merchandising performance indicators.
- Deliver reoccurring business reports translating performance data into actionable insights recommendations and opportunities for senior leadership.
- Monitor analyze and leverage data and customer insights to influence merchandising strategy and business decisions.
People & Cross-Functional Leadership
- Lead coach and develop a team of digital merchandising professionals fostering a culture of accountability continuous improvements and customer-centric decision making.
- Collaborate with Marketing Product Management Content IT Analytics and Pro business teams to align merchandising initiatives with broader business goals.
- Build strong cross-functional partnerships across the organization to drive alignment prioritization and successful delivery of key initiatives.
Required:
- Bachelors degree in marketing Business Communications or a related field
- Ability to work independently and in a team setting
- Be able to analyze a set of data and identify key points
- Strong Microsoft Office suite experience (Word Excel Power Point)
- 3 years in the digital marketing eCommerce or digital product space
Preferred:
- Strong understanding of digital analytics tools (GA4 Microstrategy & Tableau)
- Willingness to learn new tools best practices and challenge status quo
- 5 years in the digital marketing eCommerce or digital product space
- Demonstrated leadership through influencing people processes and outcomes while driving change and continuous improvement.
Required Experience:
Manager
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