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Portfolio Marketing Manager - Cancer Registry

$135k - $160k

Elekta AB

Portfolio Marketing Manager – Cancer Registry Location: Remote National Salary Range: $135,000-$160,000 Responsibilities Own portfolio-level positioning, segmentation, and messaging aligned to business objectives. Develop and maintain the Cancer Registry brand narrative and value propositions for clinical, IT, executive, and procurement audiences. Lead go-to-market planning for releases, enhancements, migrations, and new offerings (launch narratives, enablement, and commercialization plans). Drive retention and installed-base expansion through customer insights, win/loss learnings, and targeted campaigns/programs. Deliver sales enablement (ROI models, business cases, competitive positioning) and internal/external training content. Own Voice of the Customer and competitive/market intelligence and run a closed-loop feedback process with Product, Sales, and leadership. Support data-driven offerings (data monetization messaging, pricing/packaging inputs) and global localization needs. Qualifications 5+ years in portfolio/product/strategic marketing and/or sales within healthcare IT, enterprise software, or data platforms. Experience with cancer registry software/oncology informatics and understanding of registry operations/regulatory environment. Strong grasp of healthcare buying processes and multi-stakeholder sales cycles. Ability to build differentiated value propositions, competitive positioning, ROI/business cases, and sales enablement/training content. Strong analytical and communication skills; effective cross-functional collaborator with proactive, outcomes-driven mindset. Bachelor’s degree in Business, Marketing, Health Informatics, or related field (or equivalent experience). Preferred: Experience supporting data monetization (analytics/data-driven offerings, pricing/packaging inputs, enablement). Preferred: Experience adapting messaging and enablement for global/regional markets. EEO Statement We evaluate qualified applicants without regard to race, color, religion, sex,sexual orientation, gender identity, genetic information, national origin, disability, veteran status,or any otherprotected characteristic. #J-18808-Ljbffr Elekta AB

Vacancy posted 1 day ago
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