Marketing & Social Media Specialist

Job Description

Job Description

CONTENT CREATOR FOR COMFORT SYSTEMS OF MT and LOCAL DEMO

JOB SUMMARY:
We're looking for a creative, driven, and highly self-motivated Content Creator to capture and tell the story at Comfort Systems of MT and Local demo. This is a hands-on, creative role for someone who thrives behind the camera, in front of the action. You'll shoot, edit, and publish content that builds our brand, drives engagement, and position our companies as the undisputed leader in the Gallatin HVAC market. Engage in community content and build brand awareness in our market.

This role is responsible for creating and publishing reels, photos, and carousels across all major social platforms, supporting brand consistency across every customer touchpoints. You'll also represent our companies at home shows, community events, and team activities where content opportunities live.

This is a pivotal role for a creative who wants ownership, autonomy, and the chance to build a recognizable brand from the ground up. If you live and breathe content, see stories everywhere you look, and want to help build something elite inside a fast-moving, locally owned company, this is the role for you.

ABOUT US:

Since 1999, Comfort Systems of Montana has served Bozeman, Montana, and the surrounding communities. We are a Veteran Owned and Operated Local Family Business with a phenomenal team of licensed professionals that design, install, and service residential and commercial heating and cooling systems. CSMT is the only Factory Authorized Carrier dealer in the area. We stand on performance and value, which is why our systems are efficient, reliable, and affordable and we can guarantee satisfaction every time. If you want to be part of something bigger than just a job - make this career move and find exactly what you’re looking for. You will work in a place where you will be appreciated by your team and customers, given a pathway to create a meaningful career where your work has a direct impact on the success of the company.

KEY RESPONSIBILITIES:

Content Creation & Social Media:

• Plan, shoot, and edit short-form video content (reels, TikToks, YouTube Shorts) for our companies.
• Capture photos and video footage on jobsites, in the office, at events, and behind the scenes.
• Produce and publish carousels, static posts, and stories across Instagram, Facebook, TikTok, YouTube, and LinkedIn.
• Maintain a consistent posting cadence and content calendar.
• Stay current on platform trends, audio, and content formats and move fast to capitalize on them.
• Write engaging captions and copy that align with brand voice and drive engagement.

Events & Field Work:

• Represent Comfort Systems of MT and Local Demo at home shows, community events, trade shows, and company activities, capturing content and supporting event execution.
• Assist with booth setup, signage, giveaways, and on-site promotional materials at events.
• Capture team culture moments at company BBQs, hunting trips, and team outings to support recruiting and brand storytelling.

Team Support:

• Work closely with our team to support campaigns, launches, and ongoing initiatives.
• Track content performance and contribute insights on what's working and what to test next.
• Take ownership of assigned projects and deliver on time with strong attention to detail.

Leadership & Accountability:

• Take full ownership of the quality, consistency, and timeliness of all content produced.
• Bring fresh ideas, pitch concepts, and proactively identify content opportunities across the business.
• Represent the company with professionalism, integrity, and a commitment to setting the standard.

QUALIFICATIONS:

• Portfolio of social media content showing engagement and telling brand story and (skill matters more than years).
• Strong videography and photography skills—mobile, mirrorless, or DSLR—with a sharp eye for composition, lighting, and storytelling.
• Proficiency in video editing software (CapCut, Adobe Premiere, Final Cut Pro, or similar).
• Proficiency in design tools (Canva, Adobe Creative Suite—Photoshop, Illustrator, InDesign, or similar).
• Deep understanding of Instagram, TikTok, Facebook, YouTube, and LinkedIn algorithms, formats, and best practices.
• Strong copywriting skills with the ability to write engaging captions, headlines, and short-form copy in brand voice.
• Engagement with community, other businesses and accounts in connected markets.
• Ability to grow audience though organic action and "inviting" new page visitors to connect with our pages.
• Comfortable being on jobsites, in the field, and at events, willing to get hands dirty to get the shot.Highly organized with strong project management skills and able to juggle multiple deliverables, deadlines, and stakeholders.
• Self-starter with a creative mindset, strong work ethic, and the ability to work independently.
• Excellent communication skills and the ability to collaborate cross-functionally.
• Willingness to occasionally work evenings or weekends for events and shoots.
• Experience in running Meta ad campaigns is a bonus.
• Valid driver's license and clean driving record required.

BENEFITS & CULTURE:

• Competitive $20-$26 per hour, dependent on experience and skill level, plus performance bonuses.
• Company-provided cell phone, laptop, and content creation gear (camera, lighting, audio, accessories).
• Dynamic team environment with opportunities for advancement.
• Paid holidays.
• Paid vacation time.
• Our family of employees participates in hunting trips, camping trips, BBQ's, and other fun activities throughout the year.
• Mentorship, goal setting, and leadership training. We invest in the professional and personal growth of our team.

WHY JOIN US:

Stability and Growth: As part of our team, you'll have the security of working for an established company with an impeccable reputation that's been leading the charge in the commercial HVAC space since 1988. With a solid foundation and a track record of success, you'll have ample opportunities for growth and advancement.

Community Impact: At Cline's Air Conditioning, we believe in giving back to the communities that have supported us over the years. By joining our team, you'll be contributing to our mission of creating meaningful jobs and preserving the integrity of our industry in the face of increasing corporate consolidation.

Training and Development: We understand that staying ahead in the HVAC industry requires continuous learning and skill development. That's why we offer extensive training opportunities to ensure our team members have the knowledge and expertise they need to excel in their roles.

Family-Owned Values: As a family and veteran-owned business, we prioritize the well-being and success of our team members. When you join Cline's Air Conditioning, you're not just an employee - you're part of our family, and we'll do everything we can to support you in your career journey.

OUR MISSION:

Set the standard.

OUR CORE VALUES:

• Inspirational: Everything we do is bigger than us. We show up to work not just for ourselves but to impact our team, create the best solutions for our customers, and chase our full potential.
• Disciplined: We do what we say we are going to do. No exceptions. We train every day to continue learning and growing.
• Accountable: We hold ourselves and our team accountable because true growth doesn't happen by accident. Extreme accountability leads to extraordinary results.
• Transparent: We have big goals and move quickly. Our team operates with transparency to prioritize the work that gets us closer to those goals.
• Aligned: We hire growth-oriented individuals because our business can't grow if our people aren't growing. We align our business goals with every team member's personal, professional, and financial goals—when our team wins, the company wins.
• GSD: We get sh*t done.