Senior Marketing Strategist
$90k - $110kATAK Interactive
ATAK Interactive - Senior Marketing Strategist
Remote • Full-time • United States Overview ATAK Interactive is looking for a Senior Marketing Strategist who can build and lead full-funnel growth strategies for B2B clients, and who understands that modern marketing strategy now requires fluency in how AI is reshaping how buyers discover, evaluate, and choose brands. This is a mid-senior strategy role, not a channel specialist role. You'll own client marketing strategy from positioning and funnel architecture to campaign integration and performance measurement. You'll also shape go-to-market (GTM) plans when clients launch, reposition, or expand, aligning messaging, audience, and channels behind a clear market entry approach. SEO and AI Engine Optimization (AEO) are important parts of your toolkit, but so is your ability to connect paid media, content, brand, and demand generation into a strategy that drives qualified pipeline and measurable business outcomes. If you're a marketer who thinks in funnels, not just rankings, and who's excited about the intersection of AI-driven discovery and real lead generation, this role was built for you. Who You Are You're a self-starter (a term we don't love, but you know what we mean). You drive work forward without waiting to be told what to do, and you make change happen rather than waiting for permission. When a project goes off-plan, you own your part in it and get it back on track instead of looking for someone to blame. And when a client is already happy, you're the one asking how to get them even better results, not coasting. You bring an attitude and work ethic that elevate the people around you. We're building a team of bright, driven people who genuinely admire one another's strengths, and we're looking for someone who adds to that.Requirements
Key Responsibilities Lead Client Marketing Strategy
- Own integrated marketing strategy across key client accounts, from initial diagnosis through roadmap development and ongoing optimization.
- Build go-to-market and lead generation strategies that align messaging, targeting, channel mix, and buyer journey into one coherent plan.
- Shape market entry and positioning approaches when clients launch new offerings, enter new segments, or reposition, defining the ICP, value proposition, and messaging that anchor the plan.
- Serve as the strategic lead in client relationships, translating data into executive-ready insights and long-term growth recommendations.
- Proactively identify opportunities to grow accounts and drive results, even when clients are satisfied with current performance.
- Lead workshops and strategy sessions that connect marketing performance to business outcomes, not just traffic metrics.
- Develop cross-channel demand generation strategies that blend organic visibility, paid acquisition, and content, mapped to each stage of the buyer journey.
- Translate go-to-market strategy into executable demand programs, aligning launch timing, messaging, and channel sequencing to pipeline goals.
- Partner with ATAK's Paid Media team to ensure search, social, and retargeting campaigns work as a unified system, not siloed tactics.
- Guide testing, conversion optimization, and measurement strategies that connect creative, landing experience, and channel performance into one growth narrative.
- Ensure lead gen funnels are optimized from awareness to conversion across Google, Meta, LinkedIn, and emerging AI platforms.
- Integrate SEO best practices, including semantic structure, entity optimization, and structured data, into broader content and visibility strategies.
- Build reporting frameworks that track both traditional KPIs (MQLs, CAC, ROAS) and emerging metrics (AI inclusion rate, share of generative voice, entity authority).
- Stay ahead of where search and AI discovery are heading, and translate that into a practical, client-ready strategy.
- Work closely with ATAK's SEO, Paid Media, and Content teams to build unified client roadmaps.
- Collaborate effectively with PMs, developers, and other client-facing team members, and help elevate the team's strategic thinking, not just execution.
- Evaluate and integrate emerging tools, automation workflows, and data layers that improve client performance.
- You have at least 1 year of prior agency experience.
- You have 5+ years of experience in marketing strategy, ideally within an agency or consulting environment. You've led multi-channel engagements, not just optimized individual channels.
- You've built or contributed to go-to-market strategy, including positioning, ICP definition, and launch planning, and can connect it to demand and pipeline.
- You understand the full marketing toolkit, including:
- Demand generation and full-funnel lead gen strategy
- Paid media (Google Ads, LinkedIn Ads, Meta Ads), enough to direct and integrate, not just delegate
- Content strategy and brand positioning
- Marketing analytics and reporting (GA4, HubSpot, Looker Studio, Databox, or similar)
- You have meaningful SEO and AEO experience. You understand how organic visibility, structured data, entity optimization, and AI-driven discovery work, and how they fit into a broader marketing strategy.
- You've worked with B2B clients or lead generation-focused brands and understand pipeline, MQLs, and how marketing connects to sales outcomes.
- You communicate exceptionally well. You can run a client strategy session and write a crisp exec summary.
- You take ownership. You manage competing priorities, stay composed under pressure, and drive work to completion without needing to be managed through it.
- Experience leading go-to-market launches or repositioning efforts for clients
- Experience with AI tools as part of your workflow (research, content strategy, competitive analysis)
- Familiarity with AEO/GEO concepts and emerging AI search behavior
- Background in agency environments with multi-client account management
- Experience with HubSpot or Salesforce from a strategy/reporting perspective
Benefits The salary range for this position is $90,000 to $110,000 per year, commensurate with experience. ATAK also offers a full benefits package, including unlimited PTO, medical/dental/vision/life insurance, and a 401(k) with 5% match.
Vacancy posted 4 days ago
Similar jobs that could be interesting for youBased on the Senior Marketing Strategist in United States vacancy
- ...so, you may be a perfect fit to join our email marketing team. Good news: we're hiring!Being an Email Marketing Strategist at NeboNebo is a human-centered agency... ...where you come in. We’re looking for a rockstar Senior Email Marketing Strategist to take our email campaigns...SeniorWork at officeLocal areaRemote work
- Position Summary:A vital member of our marketing team, the Senior Marketing Strategist develops, manages and implements school/college strategic marketing plans that increase brand awareness and support recruitment, retention and alumni engagement efforts. Additionally,...Senior
- ...balance, and resources to make a positive impact on the future - including your own. We’re actively seeking a talented Senior Annuity Marketing Strategist to fill an existing role on our Marketing Strategy Team in Newport Beach, CA or Omaha, NE. As a Senior Annuity...SeniorFull timeFlexible hoursShift work
$126.8k - $221.9k
...are unstoppable together. And we're just getting started.Join us to put AI to work for people.Job DescriptionThe Senior Email and Lifecycle Marketing Strategist owns lifecycle email strategy and deployment for high-complexity or high-visibility programs, spanning a subset...SeniorWork at officeImmediate startRemote workFlexible hours- ...Zillow is seeking a Senior Specialist, Business Intelligence to lead analytics strategy for marketing domains and translate insights into actions. The role partners with product, marketing and operations to shape robust BI solutions, including self-service reporting and...SeniorRemote work
$123k - $177.5k
...millions of people and institutions who rely on us to help them build more secure and prosperous futures. THE ROLEThe Product Marketing - Senior Strategist develops strategies to support the marketing of MFS’ investment product range and is responsible for developing and...SeniorFull timeWork experience placementLocal areaRemote workHome officeFlexible hours$171.52k - $271.17k
Job Description:Ashurst Perkins Coie LLP is seeking a strategic, innovative leader to serve as Senior Business Development and Marketing Strategist, supporting our Corporate Division. This role provides strategic guidance to lawyers across the Corporate practice, shaping...SeniorFull timeWork at office- ...MP+F is seeking a strategic, curious and collaborative Senior Marketing Strategist to help clients connect with the audiences that matter most and achieve meaningful business results. This role is based in Nashville, TN and we operate on a hybrid work schedule with a...SeniorWork at officeWork from home
$90k - $100k
...their vision to life through technology, design, branding and marketing. Since 2010, we’ve produced 262 websites, 80 applications and... ...continue expanding our marketing practice, we’re hiring a Marketing Strategist to play a central role in how we deliver strategy and...SeniorSummer workFreelanceWork at officeRemote workHome office$60k - $95k
...Description SUMMARY A Senior Marketing Strategist is a strategic marketing consultant who combines deep media marketing expertise with executive-level relationship management and consultative sales excellence to retain and grow high-value client relationships....SeniorWork at officeLocal areaRemote workHome officeShift work- Aquent, partnering with a global technology leader, seeks a visionary marketing strategist to influence the adoption of innovative products and features. You will shape go-to-market plans, define positioning for regional teams, and drive messaging that resonates with diverse...Senior
- UserTesting is seeking a Principal Solution Marketing Manager to define how our AI solutions are brought to market and establish the company as the human network behind AI. This senior IC will shape positioning, messaging, and go-to-market for diverse AI offerings, communicating...Senior
$77.6k - $176k
Phase2 Technology is seeking an Enterprise Product Marketing Specialist located in McLean, Virginia. This role focuses on shaping product narratives and executing marketing strategies for advanced technology solutions. Candidates should possess over 5 years of experience...Senior- Ashurst Perkins Coie LLP seeks a strategic, innovative Senior Business Development and Marketing Strategist to support the Corporate Division. This leader provides guidance to lawyers, shaping firm-wide client development and market positioning for sophisticated M&A and...Senior
- MFI Technologies Incorporated in Culver City, CA, is seeking a Senior Marketing Manager, Audience, to lead audience-centric marketing strategies for Prime Video. You will shape the relationship with audiences and partner with Business, Product, Studios, Sports and Service...Senior
- Capital One is seeking a Principal Associate in Commercial Bank Marketing to drive strategy and campaigns across channels for B2B prospects and clients. You will partner with commercial banking leaders, manage end‑to‑end campaigns, and use data to inform positioning and...Senior
- Leap29 is looking for a Senior Quantitative Power Market Strategist focusing on ERCOT, responsible for leading advanced analytical frameworks and market models for trading strategies. Candidates should possess over 10 years of experience in U.S. power markets and significant...SeniorFlexible hours
- Renesas Electronics in Plano, TX is seeking an experienced Product Marketing professional to lead strategy, execution, and lifecycle management for the Entry Line 32-bit MCU portfolio. You will translate market needs into roadmap decisions, partner across engineering, regional...Senior
- A leading technology company is seeking a Sr. Staff Technical Marketing Analyst to leverage expertise in HDD technology and manufacturing. The role involves developing quantitative models, conducting competitive analysis, and providing insights for business strategy. Candidates...SeniorRemote workFlexible hours
- Andela is seeking a Product Marketing Manager to lead go-to-market strategy and execution for its products, solutions, and learning programs... ...that drives commercial impact. You will report to the Senior Director of Marketing, GTM Strategy, and be based in the US or...Senior
- Merck's Market Access team drives value propositions for oncology medicines to improve patient access and reimbursement. The Senior Specialist will collaborate with OC AR, Global Pricing, and other teams to support payer strategies and promotional initiatives, ensuring...Senior
- Aquent is seeking a visionary marketing strategist to influence the adoption of innovative products and features. You will shape market perception, engage users, and drive messaging across channels from concept to go‑to‑market. You’ll lead regional plans, ensure rigorous...Senior
- Dell Technologies in Round Rock, TX, seeks a senior Consultant to own the full-funnel US campaign roadmap that unites brand, consideration, and demand conversion. You’ll integrate paid, earned, and owned channels across a consumer lifecycle focused on retention and AI-...Senior
- Gilbane Building Company is seeking a Senior Marketing Specialist to join our West Division in Los Angeles or other CA locations. This role translates business objectives into client-ready proposals, qualifications, and presentations, partnering with BD to elevate brand...Senior
- First Ascent in Wilmington, Delaware seeks a Senior Marketing Strategist to own multi-channel marketing plans for a diverse client portfolio. You will lead discovery sessions, articulate insights, and present strategic recommendations to senior leaders. You will translate...Senior
- Go Fish Digital, a leading digital marketing agency in Phoenix, Arizona, is looking for a Senior Account Strategist. This hybrid role plays a critical part in developing and executing integrated marketing strategies that align with client goals. The ideal candidate will...Senior
- Anchor QEA is seeking a Marketing Communications Specialist to join our Client Experience team in Seattle. You will advance strategic marketing communications across digital, social, and earned media channels, translating complex environmental projects into accessible client...Senior
- ...About the Role Wolf Games is looking for a Senior Marketing Strategist to build our marketing function from the ground up. This is a foundational role responsible for creating the strategy, systems, and public presence that turn Wolf Games from a company with great...SeniorTemporary workFreelance
- A leading construction firm in Houston is seeking a Senior Marketing Specialist to lead proposal initiatives and manage complex projects. You will be responsible for producing high-quality RFQ/P responses and coaching teams for interviews. The ideal candidate will have...Senior
- Pacific Life Insurance Company in Newport Beach, CA is seeking a product marketing professional with extensive experience in financial services to lead annuity-focused campaigns and go-to-market efforts. You will collaborate with cross-functional teams to develop materials...Senior
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Senior Marketing Strategist. Be the first to apply!
Related searches
- event marketing representative United States
- senior marketing automation specialist United States
- real estate marketing coordinator United States
- marketing coordinator entry level United States
- marketing consultant United States
- digital marketing consultant United States
- marketing project coordinator United States
- brand marketing coordinator United States
- brand marketing specialist United States
- marketing automation consultant United States


