Social Media Trainer

Job Description Rate is launching an intensive Social Media Boot Camp to equip our top Loan Officers with the skills, strategies, and confidence to build a powerful digital presence that drives organic leads, strengthens referral partnerships, and accelerates production. We’re looking for an experienced trainer to lead this program in person, coach high‑performing LOs, and drive real behavior change through repetition, feedback, and accountability. You’ll deliver a multi‑session program based on a proven methodology—combining live instruction, role play, and hands‑on coaching. This role is focused on helping Loan Officers turn social media into a consistent, measurable source of business. Responsibilities Deliver a Social Media Boot Camp and follow‑up sessions. Teach core principles including personal branding, content strategy, messaging, scripting, and lead generation workflows. Lead live demos and role plays on content creation, posting cadence, outreach, and follow‑up across platforms like Instagram, TikTok, and YouTube. Conduct structured audits of participant profiles, content, and execution; provide clear, actionable feedback. Reinforce daily habits, routines, and measurement practices that drive consistency and production. Partner with internal teams (Training, Brand, Marketing) to coordinate sessions and capture content. Align with key stakeholders to ensure consistency in curriculum, messaging, and compliance standards. Track participant progress and performance; deliver post‑program insights and recommendations. Support onboarding and preparation of participating Loan Officers to maximize engagement and outcomes. Requirements 5+ years of experience in training, coaching, or L&D, ideally in mortgage, financial services, or a high‑performance sales environment. Proven experience building or coaching social media‑driven business across platforms like Instagram, TikTok, and YouTube. Strong understanding of personal branding, content strategy, and organic lead generation. Ability to coach top performers with direct, constructive feedback that drives behavior change. Confident, high‑energy facilitator comfortable leading in‑person workshops. Strong organizational skills with experience managing multi‑session programs. Familiarity with brand and compliance considerations (mortgage experience is a plus). Schedule & Commitment Ongoing preparation, participant audits, and follow‑up. Collaboration with internal stakeholders to refine content and improve results. Benefits The company offers a comprehensive benefits program to eligible employees, including eligibility to participate in a company‑sponsored 401(k); vacation benefits; eligibility for medical, dental, vision, and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; critical care insurance; personal accidental insurance; commuter benefits; pet insurance; certain time off and leave of absence benefits; well‑being benefits (e.g., employee assistance program); and other supplemental benefits (e.g. legal planning assistance; identity theft protection; pet insurance; wellness resources). Equal Opportunity Employer Rate is an Equal Opportunity Employer that welcomes and encourages all applicants to apply regardless of age, race, sex, religion, color, national origin, disability, veteran status, sexual orientation, gender identity and/or expression, marital or parental status, ancestry, citizenship status, pregnancy or other reason protected by law. Applications are accepted for the next 30 days. Please click to learn more about our benefit offerings for Washington State: To apply, please submit your resume and application via LinkedIn. Click here to apply online. #J-18808-Ljbffr Rate