Strategic Operations Lead - Loyalty & Co-Brand Partnerships

job summary:

The Strategic Operations Lead bridges the operational gap between an enterprise brand partner and its issuing bank partner. Driving cross-organizational alignment, governance, workflow optimization, and program execution across both brands, this role streamlines multi-entity approval processes and modernizes marketing operations. A primary focus of this 5-month engagement is future-state workflow design and Adobe Workfront optimization to eliminate friction and elevate campaign execution across both enterprise environments.

location: Dallas, Texas

job type: Contract

salary: $70 - 75 per hour

work hours: 8am to 5pm

education: Bachelors

responsibilities:

Cross-Organizational Governance & Stakeholder Alignment

• Serve as the key operational connective tissue between the enterprise brand, the issuing bank partner, and partner teams to ensure strategic alignment across all co-brand card initiatives.
• Establish and facilitate joint operating cadence, governance structures, and decision-making protocols across both organizations.
• Build consensus among diverse executive and functional stakeholders, navigating complex approval matrices and organizational boundaries.
• Facilitate collaborative workshops to align cross-functional teams on operational priorities, campaign launches, and process standards.

Operating Model & Workflow Optimization

• Map and evaluate current end-to-end ways of working between both partner organizations to identify bottlenecks, redundancies, and handoff friction.
• Design and implement scalable future-state workflows, approval chains, and governance models to increase speed-to-market and operational quality.
• Drive change management initiatives to ensure smooth adoption of streamlined processes and cross-company operating models.

Adobe Workfront Optimization & System Architecture

• Lead the assessment, enhancement, and tailored configuration of Adobe Workfront to support joint co-brand program execution.
• Translate complex cross-company marketing operations and campaign workflows into standardized Workfront templates, custom forms, and automated routing rules.
• Establish best-practice governance within Workfront to maintain data hygiene, reporting accuracy, and accountability across both organizational teams.

Program Execution & Dependency Management

• Oversee program planning and delivery across multi-party initiatives, ensuring clear milestones, deliverables, and dependency tracking.
• Identify, monitor, and mitigate operational risks and cross-organizational blockers before they impact campaign timelines.
• Provide executive-level visibility into program health, process improvements, and operational KPIs.

qualifications:

Experience: 5-7+ years in program management, business transformation, marketing operations, or management consulting.

Technical Expertise: Direct, hands-on experience configuring and optimizing Adobe Workfront (Required).

Domain Expertise: Prior experience in cobranded card programs, issuing banks, loyalty programs, customer engagement, or multi-partner marketing operations is strongly preferred.

Skills:

Proven ability to lead multi-organization initiatives and manage complex partner ecosystems.

Expertise in operating model design, business process re-engineering (BPR), and workshop facilitation.

Exceptional executive communication, conflict resolution, and change management capabilities.

skills:

Adobe Workfront,Workfront,process improvement experience,business transformation,consulting experience,loyalty programs,customer engagement,executive communication skills,Governance,marketing operations,operating model,partner relationships,program management,Strong stakeholder management,streamline

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad Digital, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact


Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad Digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.