Senior Performance Marketing Manager
Virtual Vocations Inc
Driving customer acquisition in a remote capacity, the full-time Senior Performance Marketing Manager will lead the management and optimization of performance marketing programs, translating growth strategies into actionable campaigns across various paid channels. Key Responsibilities Lead day-to-day management and optimization of performance marketing programs across key paid acquisition channels Analyze campaign performance, diagnose changes, and provide actionable insights and recommendations Develop and manage a structured performance marketing testing roadmap aligned with growth priorities Required Qualifications 6+ years of experience in performance marketing, growth marketing, or digital customer acquisition Deep hands-on experience with major paid acquisition channels, particularly Paid Search and Paid Social Strong analytical skills with the ability to diagnose complex performance changes independently Experience developing and managing structured testing programs across media and creative Strong budget management capabilities and experience with analytics and reporting tools
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