Senior District Manager, Corporate Stores

Position Overview

The Senior District Manager is responsible for the overall leadership, operational execution, and financial performance of all FACE FOUNDRIÉ corporate-owned locations. This role oversees the day-to-day business operations across the corporate portfolio, ensuring each location consistently delivers exceptional client experiences, achieves financial objectives, develops high-performing teams, and operates in alignment with Face Foundrié brand standards.

As the corporate store portfolio continues to grow, the Senior District Manager will build scalable operational systems, develop strong leadership teams, and establish consistent accountability across all locations.

This individual serves as the primary operational leader for the corporate stores, translating company strategy into actionable execution while driving sales growth, profitability, operational excellence, and team development.

Key Responsibilities

Multi-Unit Operations & Execution

• Oversee the day-to-day operations of all corporate-owned locations, ensuring consistency, efficiency, and accountability.

• Provide leadership, direction, and support to Store Managers and corporate store leadership teams.

• Conduct regular store visits to evaluate operational execution, brand standards, client experience, and team performance.

• Ensure consistent execution of Face Foundrié systems, processes, policies, and operating procedures.

• Identify operational gaps and implement solutions that improve efficiency, productivity, and the overall business.

• Partner with cross-functional departments to ensure successful execution of company initiatives.

• Establish consistent communication rhythms and operating expectations across all locations.

Financial Performance & Business Growth

• Own the financial performance and profitability of the corporate store portfolio.

• Drive achievement of revenue, service, retail, membership, gift card, and average ticket goals.

• Monitor and analyze P&L performance, identifying opportunities and areas of concern.

• Develop actionable business plans for underperforming locations.

• Partner with Store Managers to establish goals, monitor results, and create accountability.

• Identify opportunities to increase revenue, improve labor productivity, and optimize controllable expenses.

• Review business trends and proactively adjust operational strategies to support growth. Leadership Development & Accountability

• Recruit, develop, coach, and retain high-performing corporate store leadership teams.

• Establish clear performance expectations and accountability measures for all leadership roles.

• Conduct regular leadership meetings, performance reviews, and development conversations.

• Identify future leaders and build succession plans to support continued corporate expansion.

• Create a culture of ownership, accountability, collaboration, and continuous improvement.

• Ensure leaders understand their financial responsibilities and can effectively manage their businesses.

Client Experience & Brand Standards

• Protect and elevate the Face Foundrié brand experience across every corporate location.

• Ensure consistent execution of service protocols, front bar standards, retail merchandising, and client engagement.

• Monitor client feedback, reviews, retention, and satisfaction trends.

• Partner with education and training teams to ensure consistent service delivery and team development.

• Identify opportunities to improve the client journey, appointment experience, and overall brand perception.

Talent, Staffing & Labor Management

• Ensure each location has the appropriate staffing and leadership structure to support business needs.

• Oversee labor planning, scheduling effectiveness, productivity, and payroll management.

• Partner with Store Managers to forecast staffing needs based on appointment demand and business trends.

• Support recruiting, onboarding, retention, and development strategies.

• Ensure staffing levels align with revenue opportunities and operational needs.

Key Performance Indicators (KPIs)

The Senior District Manager will be accountable for performance across the corporate store portfolio, including:

• Total revenue and year-over-year sales growth

• Service revenue and service productivity

• Retail sales percentage and retail growth

• Membership sales and retention

• Gift card sales

• Average ticket

• Appointment utilization and provider productivity

• Labor percentage and payroll management

• Store-level profitability and EBITDA

• Client retention, reviews, and satisfaction

• Employee retention and leadership development

• Operational and brand standards compliance

Qualifications & Experience

• 5+ years of multi-unit retail, hospitality, beauty, wellness, or service-based leadership experience.

• Demonstrated success overseeing multiple locations and driving financial performance.

• Strong understanding of P&L management, budgeting, forecasting, and labor optimization.

• Proven ability to develop leaders and build high-performing teams.

• Experience scaling operations and supporting business growth.

• Strong analytical, organizational, and problem-solving skills.

• Ability to translate business data into actionable operational strategies.

• Excellent communication, coaching, and relationship-building skills.

• Willingness to travel regularly between corporate locations.

Leadership Expectations

The Senior District Manager leads with a balance of strategic thinking and hands-on execution. This individual must be comfortable moving between reviewing financial performance, coaching a Store Manager, troubleshooting an operational challenge, and identifying opportunities for business growth.

Success in this role requires someone who:

• Leads through influence, ownership, and accountability.

• Is proactive rather than reactive.

• Uses data to make informed business decisions.

• Develops leaders who can independently run successful locations.

• Creates consistency without losing sight of individual store needs.

• Thinks beyond today's five locations and prepares the business for tomorrow's growth.

The ultimate measure of success: Every corporate location operates as a strong, profitable, well-led business, delivering a consistent FACE FOUNDRIÉ experience while creating a scalable foundation for continued growth.