Product Manager of Video Solutions

Description

The Product Marketing Manager of Video Solutions will be tasked with leading the day-to-day operations of the Product Marketing for DMP Video Solutions. Working closely with Product Management, Sales and others, this role will lead in the development of marketing efforts, including descriptive content development, prioritized features and benefits, and overall market positioning identification. The PMM will also develop and execute go-to-market strategies, plans and multi-channel communications targeting dealers and end users.

Reports to: Director of Marketing

Hours: 8:00AM- 5:00PM Monday-Friday, additional time as required.

Qualifications:

* Bachelor's degree in a Business, Marketing or Communications-related fields or equivalent experience.


* At least 5 years B2B marketing experience in roles in physical security or SaaS/Video platform.

* Deep understanding of video technologies, and emerging trends in video monitoring, preferred.


* Proven track record launching and positioning security or hardware-focused products.

* Have a good work attitude and work cooperatively with others in the department and company.

* Experience working cross-functionally with engineering, sales, channel partners, and customer success teams

* Extremely strong written and oral communication skills.

* Ability to set and meet deadlines.

* Ability to keep information in confidence

Typical Duties and Responsibilities:

1. Serve as the Primary point of contact for Product Managers in the development of new video solutions products, features and updates.

2. Manage all product-related documentation, including user guides, product category brochures, spec sheets, etc.

3. Work with Product Management throughout product life cycles.

4. Provide Product Management with ideas on new features/products, based on sales feedback and competitive data.

5. Develop Go-to-Market strategies and plans for each new product launch/major enhancement/feature, including the development of the Sales Coach process.

6. Develop campaigns to promote DMP product offerings among dealers.

7. Identify synergies in products in order to create effective communications and promote DMP solutions.

8. Create case studies and whitepapers related to Product Marketing efforts.

9. Develop leadership skills for self and direct reports.

10. Observes and adheres to DMP Data Classification Standard.

11. Contributes to team effort by performing other duties as assigned. Job duties are subject to change as directed by management.

12. Takes care of the customer, fast!