Digital Marketing Manager
Yooz Inc
Yooz builds SaaS tools that help finance teams automate invoice processing. Our platform is used by 600,000+ users in over 50 countries. We're looking for a hands-on Digital Marketing Manage r to accelerate our North American digital performance. You'll lead the day-to-day execution of NORAM Digital marketing campaigns while collaborating with our global digital experts to align priorities and track performance. This role will ultimately ensure the right campaigns get built, launched, tracked, and optimized to meet the NORAM GTM goals. This is a high-impact, cross-functional role for someone who thrives at the intersection of coordination and execution. What You'll D oNORAM Digital Performance Execution & Managemen tExecute, develop, manage, and optimize campaign performance (SEO, SEA, Paid Social, Programmatic )Build and deliver regular performance reports with clear insights and actionable recommendations reflecting a data-driven, profitability and top-line growth focused approac hEnsure a consolidated view of performance (360° vision )Identify new channels, formats, and platforms worth testin gMonitor trends in the US B2B SaaS space, competitive landscape, and emerging ad tec h Align Marketing and Digital Tea msServe as the day-to-day liaison between NORAM marketing stakeholders and global digital specialis tsFacilitate the smooth flow of information, translate business goals into digital campaigns and ensure timely, high-quality executi onCoordinate with local digital partners, 3re party agenci esKeep marketing team informed with clear, consistent performance updates and recommended changes to optimize performanc e. NORAM Website Managem ys)Monitor performance (conversion, UX, user behavi or)Identify and implement optimizations (UX audits, A/B tes ts)Ensure consistency between EMEA and NORAM web pa gesContribute to technical website optimization proje cts What We're Looking For5+ years of hands-on digital marketing experience demonstrating strong full-funnel thin kingDeep expertise across SEM, SEO, Paid Social, and Programmatic adsProven project management skills, able to juggle multiple priorities, stakeholders, and deadl inesComfortable managing and updating websites, with hands-on CMS experience (WordPress a p lus)Strong written and verbal communication sk illsAnalytical mindset focused on performance and test & l earnBring a continuous improvement mindset to everything yo u doSolid understanding of the US B2B SaaS market, selling into CFO and senior finance leaders and a working knowledge of the auto/trucking, construction and manufacturing industries in North America. Knowledge of AP automation and finance technology stack a #J-18808-Ljbffr
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