Marketing Coordinator

Sentrics supports more than 5,500 senior living communities with a suite of technology that helps staff deliver safer, more connected experiences. Our platforms span life safety, entertainment, engagement, and analytics, giving operators a clearer picture of what’s happening in their buildings and how residents are doing. Each year, our systems process roughly 1.3 billion life safety transmissions and deliver more than 27 billion minutes of TV and entertainment. With this scale, we are able to turn real data into practical insights that help teams respond faster, improve operations, and create a better experience for residents and families. Sentrics continues to invest in tools, integrations, and analytics capabilities that help the industry shift from reactive care to a more predictive approach. Our goal is simple: support caregivers, strengthen community operations, and improve the lives of the people who call these communities home. Position Summary: The Marketing Coordinator is a hands‑on role that supports the execution of Sentrics’ marketing and sales programs. This person is responsible for coordinating campaign activity, managing requests, supporting events and conferences, and maintaining the systems that power our go‑to‑market engine, including HubSpot and Salesforce. The role works closely with marketing, sales, external partners, and our marketing agency to ensure programs are delivered on time and to a high standard. This role reports directly to the Chief Product and Marketing Officer, offering direct exposure to how strategy, product, and go‑to‑market decisions are made and executed. Key Responsibilities: Manage and coordinate inbound marketing requests from sales, leadership, and partners Partner with Sentrics’ marketing agency to execute campaigns, creative, and digital programs Support execution of email, web, and sales enablement campaigns Assist with trade shows, conferences, webinars, and customer events, including logistics, materials, and follow‑up Maintain and update HubSpot, Salesforce, and related marketing systems Coordinate with designers, agencies, and internal teams to keep projects on track Track campaign and event performance and help produce basic reporting Organize and manage marketing assets, content, and documentation Help manage timelines, priorities, and budgets tied to campaigns and programs Qualifications: Bachelor’s degree in Marketing, Communications, Business, or a related field preferred 1–3 years of experience in marketing, events, or a related role Experience with HubSpot, Salesforce, or similar platforms is a plus Strong organizational and project coordination skills Clear written and verbal communication Comfortable working across multiple teams and deadlines A practical, solutions‑oriented mindset with a willingness to learn and improve Technical Leadership: Ensure data accuracy, consistency, and readiness across systems Evaluate new tools, frameworks, and methods to keep analytics capabilities advancing Transform structured and unstructured data into insights that improve products and drive adoption Process and Standards: Create and maintain standards for analytics, ML, visualization, and communication Build repeatable workflows and documentation Promote a data‑driven culture across the organization Success Skills and Abilities: Excellent verbal, written, and interpersonal communication skills Highly organized with strong attention to detail Works effectively both independently and in team environments Demonstrates high integrity, professionalism, discretion, and confidentiality Physical Job Requirements: Ability to lift and carry up to 50 pounds. Requires alternating between sitting, standing, and walking for extended periods. Includes prolonged desk work and computer use when not on‑site. Travel Requirements: Requires up to 15% travel with a flexible schedule (tradeshows, marketing events, etc) Location: Preferred location is in close proximity to the Sentrics Corporate office in Ormond Beach, FL. 401(k) 401(k) matching Health insurance Vision insurance Life insurance Short‑term and long‑term disability EAP Paid time off Seniority level Entry level Employment type Full‑time Job function Marketing and Sales Industries IT Services and IT Consulting Ormond Beach, FL $60,151.66-$111,886.39 5 days ago #J-18808-Ljbffr Sentrics