Senior Product Manager, Growth

Before we get started: Here at Ingenio, we'd love to talk with you regardless of your qualifications or years of experience. If you believe you’d be a great fit for this role, we invite you to apply even if you do not meet all points on the job description. Who we are: Ingenio is on a mission to make spiritual wellness a core part of modern self-care. We are a global media and technology company developing products that provide guidance on love, relationships, careers, and all aspects of life. We are passionate about connecting people with the world’s best advisors and content to restore spiritual wellness to its rightful place, easing the stress of modern life with trusted ancient practices. Our global portfolio spans over 20 marketplace and media brands in the spiritual and emotional wellness space. Our flagship brands include Keen, Horoscope.com, Astrology.com, Purple Garden, Kasamba, and Kang. How you’ll be impactful: Define and evolve Keen's acquisition and activation growth strategy across web and mobile Engineer the path from first click to first paid conversation, improving how users discover value, build trust, and convert with confidence Help shape the future customer journey during a major company-wide transformation across product, platform, and brand Build a high velocity experimentation culture that increases learning speed, conversion performance, and long-term customer value Partner closely with Performance Marketing to maximize acquisition efficiency and improve downstream monetization outcomes Please note: This role will require being in our SF office at least 3 days per week (Tuesday-Thursday). What you'll be doing: Own key new user growth surfaces across Keen's website and mobile apps including landing pages, onboarding, registration, activation, and monetization flows Lead rapid experimentation cycles through A/B tests, onboarding improvements, pricing tests, feature iterations, and conversion optimizations with clear hypotheses, success metrics, and decision frameworks for every initiative Partner deeply with Performance Marketing to optimize acquisition-to-first-paid-conversation performance and improve return on acquisition spend Analyze funnel behavior and customer journeys to identify friction, drop-off points, and growth opportunities Deeply understand first-time user behavior and identify the moments that predict successful activation and long-term customer value Collaborate closely with Data Science and Analytics teams on instrumentation, experimentation frameworks, funnel visibility, and performance analysis Work cross-functionally with Marketing, Engineering, Design, Data and Marketplace Success teams to execute growth initiatives quickly and effectively Communicate experiment results, business impact, roadmap tradeoffs, and growth opportunities clearly to leadership and stakeholders What you'll need to be successful: 6+ years of Product Management experience with significant experience in Growth Product Management, consumer products, subscription businesses, or two-sided marketplaces Proven track record driving measurable impact across acquisition, onboarding, activation, conversion, or monetization funnels Strong experimentation mindset with hands-on experience running statistically sound A/B tests and iterative product experiments Deep understanding of growth metrics including conversion, activation, CAC, LTV, monetization, and engagement Strong analytical skills and comfort using product analytics and experimentation tools such as LaunchDarkly, Mixpanel, Looker, Optimizely, or similar platforms Strong product intuition combined with rigorous, metrics-driven decision making Experience partnering closely with Performance Marketing and understanding acquisition-to-conversion dynamics High ownership mentality with a bias toward action, moves quickly without sacrificing rigor Ability to identify high leverage opportunities, prioritize decisively in ambiguous environments, and operate comfortably amid shifting priorities and ambitious growth goals Excellent cross-functional communication and stakeholder management skills Nice to Have: Familiarity with CMS-driven experimentation platforms such as Contentstack Experience with feature flagging and experimentation platforms such as LaunchDarkly Experience with AI-powered tooling or automation workflows for product and growth teams Experience contributing to large-scale product, platform, or brand transformation initiatives Experience in high growth or rapid scaling environments Perks & Benefits: Opportunity to work alongside a friendly, talented, and highly collaborative team Premium medical, dental, and vision insurance Generous holiday and PTO policies (including Birthday PTO!) Summer Fridays Technology stipend 401k matching program Lunch Wellness allowance Training and development opportunities and allowance Fun and inclusive in-person and virtual events Pay Transparency: The US base salary range for this full-time position is $175,000-$200,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Candidates must have valid work authorization. This role does not sponsor or support new or transferred H-1B, F-1, OPT, STEM OPT, or any other visas. Why Ingenio? Our growing team of over 300 employees is powered by our diverse perspectives and company core values: We are humble. We believe the best result is achieved by leveraging others’ perspectives We think like owners. We make decisions that optimize for the greater good of the organization We challenge limiting beliefs. We are at our best when we identify and shatter status quo expectations Ingenio is an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.