Senior Channel Marketing Programs Manager

About Us:

Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.

How We Work:

At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values:

Bold in how we dream and innovate

Responsive to feedback, challenges and opportunities

Accountable for results and best in class outcomes

Visionary in future focused problem-solving

Exceptional in execution and impact

The Role

Proofpoint is seeking a Senior Channel Marketing Programs Manager to drive the growth, activation, and long-term success of its global partner ecosystem. This role will be responsible for executing partner events and demand generation activities that drive measurable pipeline.

The role will lead the strategy and execution of partner-facing programs that strengthen relationships, foster collaboration, and create meaningful interactions between Proofpoint and its partners, including resellers, managed service providers (MSPs), distributors, and strategic alliances.

Your Day-to-Day

Global Channel Events

• Define and execute a comprehensive partner events strategy

• Own end-to-end partner events including partner council, partner advisory board and partner summit

• Create a cohesive partner experience aligned with channel and business priorities

Partner Engagement & Programs

• Design and deliver programs that drive active participation across the partner ecosystem

• Lead the planning and execution of partner events, including summits, webinars, roundtables, and networking experiences

Partner Enablement Collaboration

• Create an always-on Demand Center for partners including emails, content, and webinars

• Drive awareness and participation in enablement activities across the channel

Cross-Functional Leadership

• Collaborate closely with channel sales, partner marketing, product marketing, alliances, and customer success teams

• Serve as a central point of coordination to ensure alignment on partner engagement & demand strategies

• Advocate for partner feedback in internal planning and decision-making

• Present the channel marketing events plan weekly to executive leadership

Analytics & Performance Measurement

• Define and track KPIs related to partner events and demand program effectiveness

• Analyze data to assess impact and optimize strategies

What you bring to the team

• Experience: Preferred 5+ years of experience in channel events, partner demand gen programs, or partner marketing within SaaS, cybersecurity, or enterprise technology environments

• Scope & Ownership: Demonstrated ownership of global or multi-regional events with measurable business impact, including planning and execution

• Cross-Functional Influence: Experience leading initiatives that require alignment across sales, marketing, product, and partner-facing teams without direct authority

• Partner Ecosystem Expertise: Strong understanding of indirect go-to-market models, including resellers, distributors, MSPs, and alliances

• Program Management: Track record of designing and executing complex programs with clear success metrics and reporting

• Executive Communication: Ability to present strategies, insights, and outcomes to senior leadership and stakeholders

• Data-Driven Decision Making: Experience using metrics and analytics to evaluate performance and inform program evolution

#LI-AN2

Why Proofpoint?

At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you’ll love working with us:

• Competitive compensation

• Comprehensive benefits

• Career success on your terms

• Flexible work environment

• Annual wellness and community outreach days

• Always on recognition for your contributions

• Global collaboration and networking opportunities

Our Culture:

Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone.

We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to View email address on aiapply.co .

How to Apply

Interested? Submit your application along with any supporting information- we can’t wait to hear from you!

Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity. Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets as set out below. Pay within these ranges varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee. This role may be eligible for variable compensation and/or equity. We offer a competitive benefits package, including flexible time off, a comprehensive well-being program with two paid Wellbeing Days and two paid Volunteer Days per year, plus a three-week Work from Anywhere option.

Base Pay Ranges:

SF Bay Area, New York City Metro Area:

Base Pay Range: 136,200.00 - 214,005.00 USD

California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska:

Base Pay Range: 112,700.00 - 177,100.00 USD

All other cities and states excluding those listed above:

Base Pay Range: 101,600.00 - 159,720.00 USD