Copywriter

Copywriter

The copywriter will be key in delivering strong, consistent writing that nails our brand voice and continually elevates it. You'll partner with the team to execute copy for our digital channels, with a focus on email, mobile push and landing pages. You understand the variance of language and tone based on audience and channel, pivoting quickly and easily. You love writing short, snappy copy that entices guests to click and finding ways to speak to beauty in fun, relevant and relatable ways. Finally, you are a student of culture, with deep knowledge of beauty, lifestyle and trending voices.

Principal Duties & Responsibilities:

• Implements the brand identity and voice into every assignment
• Works within brand standards and consistently applies the UB voice to create a seamless & consistent guest experience with an omni-channel lens
• Contributes to editorial brainstorms and ad hoc requests, offers suggestions and recommendations on creating more cohesion in copy messaging and alignment across channels
• Balances several work streams and prioritizes deliverables, meeting deadlines with excellent copy
• Efficiency, organization and attention to detail are a must; can turn around copy in a pinch when needed
• Works with design counterparts to ensure continuity across digital touchpoints
• Demonstrates knowledge of current trends, culture, design systems and other editorial influences
• Is responsive to ever-changing business needs that support the overall brand
• Seeks out information and answers on their own but knows when to ask for guidance

Job Requirements:

• 1-3 years copywriting experience
• Comfortable working with GenAI
• Experience in agency, beauty, retail copywriting or editorial a plus
• A passion for ***, its products and its guests
• A great eye for detail, demonstrating creative and innovative problem solving
• Possess strong written and verbal communication skills; thinks strategically, critically and creatively
• Action oriented, self-starting and highly motivated with ability to prioritize and drive results
• Remote candidates will be considered, however preference is given to local candidates (Chicago metro area)