Spirits Market Manager - NYC

Job Description

Title and Location: Spirits Market Manager — NYC

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Brand : Breuckelen Distilling

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Build the brand. Grow the market. Own your territory.

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Breuckelen Distilling is an award-winning craft spirits distillery born in Brooklyn, New York. Our portfolio is rooted in quality, story, and place — and we’re looking for a Market Manager who can translate that into meaningful growth across key New York City markets.

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This role is ideal for someone who thrives at the intersection of sales execution, relationship-building, and brand storytelling. You’ll be responsible for driving distribution, strengthening distributor partnerships, and building long-term visibility for Breuckelen Distilling across on- and off-premise accounts throughout New York City, with concentration in Manhattan and Brooklyn.

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Key Responsibilities

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Market & Account Development

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• Develop and manage a focused account target list aligned with brand and volume priorities
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• Open and develop new on- and off-premise accounts throughout the assigned territory
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• Prioritize effort across high-impact on- and off-premise accounts, balancing new distribution with execution in existing accounts
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• Maintain and grow existing account relationships through consistent follow-up and value-driven selling
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• Secure menu placements, features, and incremental distribution aligned with brand priorities
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• Execute tastings, staff trainings, and in-account activations to drive pull-through
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Distributor Management

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• Act as the primary field partner and advocate for Breuckelen Distilling with distributor sales teams
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• Conduct ride-withs, trainings, and education support to improve execution
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• Ensure priorities are clearly communicated and drive focus, accountability, and follow-through against agreed priorities
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• Monitor depletion trends and placement progress in VIP, escalating risks or opportunities as needed
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Brand Building & Activations

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• Represent the brand at events, pop-ups, festivals, and trade functions
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• Collaborate with internal teams on market-specific activations and promotions
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• Serve as a brand ambassador, confidently telling the Breuckelen story to buyers, bartenders, and consumers
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Reporting & Market Intelligence

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• Understand basic pricing, margin, and depletion dynamics to inform smarter selling and activation decisions
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• Track account activity, placements, and performance using CRM and reporting tools
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• Share competitive insights, pricing feedback, execution needs, and market trends with leadership
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• Provide regular updates on wins, challenges, and opportunities in the territory
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Qualifications

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• 2–5 years of experience in wine, spirits, or beer sales
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• Proven ability to independently open new accounts and manage relationships in a competitive market
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• Comfort with cold outreach, in-person selling, and on-premise engagement
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• Strong communication skills and confidence in presenting to individuals or groups
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• Organized, self-motivated, and comfortable managing a territory autonomously
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• Available to work nights and weekends as needed
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• Ability to lift 25-50 pounds
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• Valid driver’s license and access to a car, with the ability to travel within the market
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Bonus if you have:

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• Experience working directly with distributors
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• Familiarity with CRM tools and sales reporting
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• A genuine enthusiasm for craft spirits and brand storytelling
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What Success Looks Like

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• Consistent monthly depletion growth across priority SKUs
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• Expanded distribution in both on- and off-premise accounts
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• Strong execution in top priority accounts (menus, back-bar, features) that translates to volume
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• Distributor sales teams actively selling and advocating for Breuckelen Distilling brands
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• Opportunities are identified and shared with leadership proactively, not reactively
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Compensation & Benefits

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• Competitive base salary ($70,000–$80,000) plus depletion-based variable compensation
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• Variable compensation: Earn $20 per 9-liter case equivalent (9LCE) on eligible products, increasing to $50 per 9LCE in months you meet or exceed your sales target
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• 100% company-paid health, vision, and dental premiums
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• 401(k) plan with 100% company match for the first 3% plus 50% of the next 2% of eligible compensation
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• Flexible paid time off and 13 paid holidays
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• Product perks and industry access
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• Opportunity to make a meaningful impact within a growing, quality-driven brand
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Required Next Step - Predictive Index Assessment:

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As part of our hiring process, candidates are asked to complete a short Predictive Index Assessment. This typically takes about 5 minutes. Your application will be reviewed once the assessment is completed:

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- MarketManagerNYC26_Jun2026_135236

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How to Apply

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Please send your resume and a brief note to View email address on ziprecruiter.com, including:

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• Confirmation that you've completed the Predictive Index assessment
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• Your favorite cocktail (and where you’d order it)
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• A sales win you’re proud of
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• Why Breuckelen Distilling feels like the right fit for you
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Let’s build something lasting — one relationship, one placement, one bottle at a time.

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Stockwell Reserve is an Equal Opportunity Employer. It employs qualified individuals based solely on ability, training and experience, and does not and will not, discriminate for or against any employee or applicant for employment or promotion based upon actual or perceived race, color, religion, sex, age, disability, national origin, citizenship, marital status, sexual orientation, gender identity, genetic information, military service or any other classification protected by law. Offers will be subject to United States local terms.