Marketing Specialist II

Marketing Specialist Ii

Ampcus Inc. is a certified global provider of a broad range of technology and business consulting services. We are in search of a highly motivated candidate to join our talented team.

Job Responsibilities/Duties:

• Create email and push campaigns as per the defined strategy.
• Create onsite campaigns for Canada homepage as per the defined strategy.
• Assist in the development of execution strategy for the email/push/onsite merchandising roadmap.
• Manage and drive creative development to be used in emails, push and onsite campaigns (in partnership with a dedicated design team).
• Partner with our social media agency to support organic social media activations.
• Reporting on progress against goals and relevant campaign metrics to senior management.
• Editing (XML, HTML) and publishing content to site via CMS.

Required Qualifications:

• Bachelor's degree.
• 3 years of experience designing and executing digital marketing campaigns, including email, push, on-device/mobile, and/or display.
• Writing customer-facing copy that is on-brand, relevant, and tailored to the online customer.
• Proficiency with content management systems and ability to edit basic HTML and XML.
• Must be comfortable with Excel and capable of manipulating data in order to perform both high level and more granular analysis. This includes familiarity with VLookups, Pivot tables, and other such functionalities.
• Strong written and verbal communication skills, with proven experience in coordinating teams and communicating to senior management.
• BA/BS required.

Preferred Qualifications:

• Experience managing large scale digital, email and push marketing programs.
• Experience with A/B or multivariate testing.
• Experience with customer segmentation, profiling, and targeting.
• Experience with organic social media management.
• Proficiency with analytics tools and web traffic reporting.
• Have relentlessly high standards and a high attention to detail.
• Ability to conceptualize, scope, and execute projects to strict deadlines.
• Confident, self-motivated individual with strong, demonstrable bias for action.
• Proven ability to deliver results and prioritize tasks in a fast-moving, dynamic environment.

Experience Required:

• 3 years of Onsite Merchandising.
• Content symphony, JSON coding, Sonar campaigns, stakeholder management.
• Tableau experience could be applied to role.

Top Skills Required:

• Content symphony in JSON coding.
• Content creation and partnership with design agency with stakeholder management.
• Written communication.

Ampcus is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veterans or individuals with disabilities.