General Manager/Vice President of Commercial Operations

Location:

This position is based in either Dallas, TX or Pittston, PA; however, candidates located in or near the following areas will also be considered: New York City, NY; Allentown, PA; Scranton, PA; Philadelphia, PA; Newark, NJ; and Jersey City, NJ

30% of traveling required

PPO Profits

What we're looking for in an industry-leading candidate:

• Proven Leadership: Ability to lead cross-functional teams and drive a culture of accountability and results.
• Financial Acumen: Experience with full P&L ownership, revenue growth, and margin optimization.
• Strategic & Operational Expertise: Skilled in developing growth strategies, improving processes, and enhancing operational efficiency.
• Customer-Focused: Committed to delivering excellent customer experience, retention, and issue resolution.
• Industry Knowledge & Influence : Familiarity with PPOs, healthcare, or insurance operations and able to represent the organization externally.

Why This Role Matters:

This role will lead and grow our PPO profits business operations.

• Drives Financial Performance: Ensures full P&L ownership, maximizing revenue, margins, and overall profitability across PPO and business operations.
• Leads Strategic Growth: Develops and executes sales, marketing, and operational strategies that expand market share and strengthen competitive positioning.
• Enhances Customer and Operational Excellence: Oversees service delivery, process improvements, and customer experience initiatives, directly impacting retention, satisfaction, and long-term business sustainability.

Role Summary:

This role is responsible for overall business performance, including full P&L responsibility and overseeing sales, marketing, operations, and customer experience across four core business lines:

• PPO Fee Negotiations
• Revenue Cycle Management (RCM)
• In-Office Membership Plans
• Medical Billing

The role leads strategic planning, establishes key performance metrics, and drives profitable growth to strengthen operational execution, elevate the brand presence of PPO Profits, and serve as a visible industry voice in the dental community. The position provides leadership across sales, marketing, and service delivery teams and ensures high-quality customer experience. Responsibilities include optimizing business processes, supporting technology improvements, and ensuring effective onboarding and service delivery.

The General Business Manager also manages associate development and performance, oversees budgeting and financial forecasting, and leads customer retention and issue resolution efforts while representing the organization within the industry and supporting continued business growth.

The VP will report to the President, Clarion Solutions and serve as a key member of our leadership team.

Key Responsibilities:

• Financial Leadership: Own revenue, margin, and EBITDA across all business lines; develop annual operating plans and growth targets; manage pricing, costs, and margin expansion.
• Sales & Marketing: Drive scalable sales strategies across direct and partner channels; optimize lead generation and conversion; strengthen marketing positioning and messaging.
• Operational Excellence: Oversee service delivery teams including RCM, Medical Billing, PPO Negotiations, and Membership Plans; implement process improvements and automation initiatives.
• Customer Experience: Serve as executive escalation point for key customer matters; lead retention and NPS improvement strategies; ensure exceptional onboarding and service delivery.
• Leadership & Staff Development: Recruit, train, and manage high-performing teams; define goals, monitor performance, and foster a culture of accountability and results.
• Industry Presence: Represent the company at conferences, webinars, and industry events; produce thought leadership content and maintain a professional presence in the PPO and healthcare space.

Qualifications

• 10+ years of progressive leadership experience, including top business or sales leadership roles (General Manager), ideally in dental organizations.
• Demonstrated success at leveraging influence to deliver effective strategic business and sales outcomes and continuous improvement initiatives.
• Bachelor's degree in business management or related field preferred.
• Prior P&L ownership and experience leading multi-service or multi-business lines is required.
• Dental or medical industry experience is required (DSO, consulting, revenue cycle, practice management, or dental technology).
• Track record of scaling revenue and improving margins.
• Ability to travel to company events, co-travel nationally with sales/field service representatives, etc.

Compensation & Benefits: A competitive compensation package-including base salary and annual performance bonus-will be tailored to the candidate's experience and market benchmarks. Comprehensive benefits (health, dental, vision, 401(k), etc.) are provided.

Who We Are: Clarion Solutions elevates dental practices - from launch to sale, top line to bottom line, people to processes - with a full suite of operational, financial, and team solutions. The support you need, all from a trusted partner.

Your practice, easier.

Clarion Solutions is part of 1930 Ventures/Benco Dental, the largest family owned, full-service dental distributor in the United States, has remained in the family since 1930-a family that now includes more than 40,000 customers and over 1,700 associates in the 48 contiguous states. In 2025, we posted revenues of $1B.