Healthcare Liaison SNF LTC

Job Description

Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity

Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You'll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status.

Part and Full Time Benefits Eligibility

• Medical, Dental, Vision insurance
• 401(k)
• Associate assistance program
• Employee discounts
• Referral program
• Early access to earned wages for hourly associates (outside of CA)
• Optional voluntary benefits including ID theft protection and pet insurance

Full Time Only Benefits Eligibility

• Paid Time Off
• Paid holidays
• Company provided life insurance
• Adoption benefit
• Disability (short and long term)
• Flexible Spending Accounts
• Health Savings Account
• Optional life and dependent life insurance
• Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
• Tuition reimbursement

Base pay in range will be determined by applicant's skills and experience. Role is also eligible for team based bonus opportunities. Temporary associates are not benefits eligible but may participate in the company's 401(k) program.

Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.

The application window is anticipated to close within 30 days of the date of the posting.

Responsibilities

Represents the skilled nursing community/ies and Brookdale to assigned hospital and healthcare focused accounts to drive sales and occupancy goals for assigned skilled nursing communities. Generates referrals from hospitals and assigned accounts to increase market share to meet occupancy goals. Keeps abreast of issues impacting hospital changes as well as competitors to keep community and regional team aware of any changes that would impact the market. Partners with regional and community leadership to develop strategic plans and tactics to grow market share within assigned accounts.

1. Understands community budgeted occupancy goals and quality mix and referral needs of the community.
2. Responds to referrals in a timely manner necessary to beat the competition in the market
3. Utilizes Green, Yellow and Red admission guidelines to make timely admission decisions.
4. Completes the pre-admission assessment tools for new admissions to prepare the internal team on anticipated medical needs and anything important to ensure a smooth transition.
5. Partners daily with internal community admissions, clinical and operations team to ensure communication on pending referrals, admissions and other pertinent data related to admissions to the skilled community.
6. Visits assigned hospitals daily/weekly/monthly as necessary to maintain and to grow referral/admission volume.
7. Seeks to gather updated information on hospital programs, physician partners, changes in policies/protocols that could impact business relationships and communicates with community and regional leadership for ongoing strategic planning.
8. Promotes skilled community metrics, outcomes and programs to hospital professionals including case managers, post-acute leaders, and physicians to position Brookdale against competition and to increase referral volume.
9. Reports customer service issues or service recover needs to internal operations and clinical partners.
10. Follows up on other Brookdale community residents in the hospital to triage to skilled as appropriate or communicate and hand off to appropriate community for a smooth return.
11. Maintains all professional contacts and assessments in company preferred database/EHR system.
12. Tracks/trends all individual productivity on the monthly HCL log.
13. Communicates with community and regional sales leadership weekly schedule and scheduled appointments and outcomes.

This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.

Qualifications

Education and Experience
Nursing background preferred (RN, LPN) or a minimum of 3 to 5 years working in the skilled nursing or related field.

Certifications, Licenses, and Other Special Requirements
RN or LPN license but not required if experience in skilled nursing or related field is met. Daily car travel required so a valid drivers' license is required. Ability to work some evenings and weekends.

Management/Decision Making
Will be required to apply existing guidelines and procedures to make varied decisions regarding admissions to the community. Use sound judgment and experience to solve moderately to complex problems based on precedent, experience, reasonableness or a combination of these. Understands when to seek additional input from subject matter experts when needed.

Knowledge and Skills
Possesses extensive knowledge of a distinct skill or function and a thorough understanding of the organization and the work environment. Has a working knowledge of the post-acute industry and the functional requirements of the discipline. Ability to use a computer is a must and windows based programs (Word, Excel, etc) preferred. Effective oral and written communication skills are essential. Ability to travel in market is required. Ability to facilitate problem solving as well as work through difficult situations with teams will be essential.

Physical Demands and Working Conditions

• Standing
• Walking
• Sitting
• Use hands and fingers to handle or feel
• Reach with hands and arms
• Stoop, kneel, crouch crawl
• Talk or hear
• Ability to lift: up to 25 pounds
• Vision
• Requires interaction with co-workers, residents or vendors

Brookdale is an equal opportunity employer and a drug-free workplace.

About Us

Brookdale is a Great Place to Be :

• Gracious hospitality and neighborliness for our residents and families.
• Home-like feel and all-around comfort for residents and visiting family members.
• Entertaining events and gatherings so our residents can find connections in groups and 1:1 settings.
• Industry leader in clinical care.
• Nationwide company with 589 communities as of November 30, 2025, offering many opportunities to grow and learn as a sales professional.
• Extensive corporate support including a robust training program.