VP, Analytics & BI

About the Company Netspend Corporation is a global, vertically-integrated financial services and technology company dedicated to the delivery of innovative financial empowerment solutions to consumers worldwide. Netspend's financial products and services span prepaid, debit, cross-border payments, and loyalty solutions for consumers and enterprise partners. Netspend provides prepaid and debit account solutions that connect customers with secure, convenient access to global payment networks so they can manage their money and make everyday purchases. With a nationwide U.S. retail network, customers can purchase and reload Netspend products at 130,000 reload points and over 100,000 distributing locations. Since our founding in 1999 by industry pioneers, Netspend products have processed billions of dollars in transaction volume and served millions of customers worldwide. The company is headquartered in Austin, Texas with employees worldwide. Position Title: VP, Analytics & BI Location: Austin, TX; various unanticipated locations throughout the United States Employer: Ouro Global, Inc. Responsibilities Develop an ongoing data science roadmap to shape Ouro Global’s future while solving business challenges. Serve as an objective, agnostic advisor, leading and overseeing all data & analytics projects that support critical decision-making across Ouro Global functions. Be a senior and visible leader inside Ouro Global and a key member of the senior leadership team, overseeing groundbreaking data science, research and analysis that solves business challenges at the highest levels. Oversee Analytics and BI for Ouro Global’s marketing, ensuring strong insight and decision support for all channels including dashboards, tagging, performance monitoring and identification of business opportunities and issues. Drive the development of more accurate and sophisticated multi‑touch attribution models to determine how and where to assign credit for traffic, acquisition and conversion across a variety of marketing and communications touchpoints. Serve as the architect of recommendations for best‑in‑class omnichannel campaigns and/or other digital initiatives, including pre‑campaign analysis and planning, campaign management, test/learn/optimize/pivot, post‑campaign analysis and recommendations for continuous optimization. Deepen Ouro Global’s understanding of customer needs and further build relationships across Ouro Global’s senior leadership team. Work closely with Ouro Global’s business leaders to forecast customer segment, campaign and channel performance. Define concrete objectives and measures of success for all digital and traditional activities and programs, including measuring marketing performance and attribution to provide a crystal‑clear picture of ROI. Lead efforts to identify, engage and hire new talent in the Analytics, Data Science & BI function. Qualifications Master’s degree in Engineering Systems Management or a related field plus twelve (12) years of relevant experience. Building and productionalizing AI/ML models in the marketing space in the ecommerce industry. Building and leading analytics teams. Experience managing large teams of highly skilled data scientists and data engineers to provide AI/ML solutions and data products supporting online and offline advertising/acquisition. Lead several strategic initiatives requiring communication with different parts of the organization and presenting results to the executive team. Seasoned Marketing analytics professional with experience in marketing attribution, offline and online media optimization and execution. Experience with all major credit bureaus (Equifax, Experian and TU) and alternate bureaus like NCTUE. Accomplished data‑driven senior analytics leader with proven ability to generate large‑scale consumer demand, develop motivated teams, and consistently achieve business objectives for growth‑oriented companies with 11 years of experience. Experience with SQL, Python, R, SAS, and Tableau. Hands‑on experience building analytics solutions that allow users to understand the financial impact of decisions they make and where to allocate resources. Additional Information Telecommuting permitted from anywhere in the U.S. Relocation may be required. Domestic travel up to 10% may be required. #J-18808-Ljbffr Netspend