Performance Marketing Analyst
Luxury Brand Holdings
Company Overview: Founded in 1952, Ross-Simons is a leading fine jeweler known for making beautiful jewelry accessible to all. While the core of Ross-Simons' business today is eCommerce, we also have a strong presence across all major marketplaces, a catalog program beloved by our customer base and a retail footprint near our headquarters in Warwick, RI. Ross-Simons emphasizes quality and trust, guaranteeing our customers complete satisfaction on fabulous jewelry with great prices. Role Overview: As a Performance Marketing Analyst, you will support the execution, coordination, and reporting of paid media and marketing campaigns across digital, print, marketplaces and retail channels. This role plays a key part in maintaining campaign workflows, managing creative assets, coordinating with agencies and cross-functional partners, and ensuring campaigns launch accurately and on schedule. The ideal candidate is highly organized, detail-oriented, proactive, and comfortable managing multiple projects in a fast-paced retail marketing environment. This position will work closely with key partners across Marketing, Creative, Retail Marketing, Customer Service, Finance, and external agencies to ensure that Ross-Simons marketing collateral is optimized for success and delivered on time. The Performance Marketing Analyst reports to the Senior Performance Marketing Manager. This position works on-site at our Cranston, RI headquarters four days a week and one day remote. Key Responsibilities
- Campaign Coordination & Execution
- Support paid search, paid social, affiliate, marketplace, influencer, and print advertising initiatives.
- Assist in marketplace campaign creation and related reporting.
- Maintain paid ad calendars for agency, marketing, and creative teams to ensure campaign timelines and deliverables remain on track.
- Coordinate with the Retail Marketing Manager and print agency to flight and book print ad placements and assist in retail store print ad product and ad selection.
- Creative Asset Management & Agency Coordination
- Communicate ad requests, deadlines, and updates to creative teams and agency partners.
- Coordinate ad creative delivery between internal creative teams and external agencies.
- Catalog live ads through screenshots and screen recordings and maintain organized creative asset libraries.
- Monitor campaigns to ensure alignment with approved calendars, messaging, and campaign plans.
- Marketplace, Affiliate & Influencer Support
- Create and manage Meta product sets for collection ads, ensuring accurate product inclusions and exclusions.
- Support product selection from pre-defined merchandise subsets for campaigns and placements.
- Maintain affiliate links and communicate promotions to affiliate partners.
- Coordinate influencer marketing programs and monitor influencer mentions and campaign activity.
- Cross-Functional Collaboration & Reporting
- Serve as a liaison between agencies and internal teams including customer service, finance, marketing, and creative.
- Assist with campaign reporting, performance tracking, and documentation across paid media channels.
- Support communication of campaign updates, product changes, and ad revisions to internal and external stakeholders.
- Monitor key campaign metrics and maintain organized reporting and campaign records.
- Assist with monthly and ad hoc catalog marketing reporting tasks.
- Bachelor's degree in Marketing, Advertising, Communications, Business, or related field preferred
- 2-4 years of experience in performance marketing, digital marketing, media coordination, or a related marketing role
- Familiarity with paid media platforms, digital advertising workflows, campaign trafficking, and reporting processes. 1-2 years of hands-on experience highly preferred.
- Strong organizational and project management skills with the ability to manage multiple priorities and deadlines simultaneously
- Excellent communication and cross-functional collaboration skills
- Detail-oriented with strong problem-solving and follow-through abilities
- Proficiency in Microsoft Office and marketing/project management tools preferred
- Engaged, Supportive Culture: Inclusive workplace with employee-led events, wellness initiatives, and a strong focus on community involvement.
- Career Growth: Clear advancement opportunities with a proven track record of internal promotions.
- Competitive Pay & Perks : Strong compensation packages, employee discounts, and summer hours flexibility.
- Comprehensive Benefits : Medical, dental, vision, 401(k) with match, life insurance, and optional perks like pet and auto insurance.
Vacancy posted 1 day ago
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