Senior Strategic Planner

Senior Strategist

At Saatchi we believe in creating ideas that can live anywhere. And we believe that when we work as a team, nothing is impossible. We strive to bring out the best in each other and in ourselves and expect applicants to understand the value of close collaboration. We also believe that creating transformational work requires initiative, an entrepreneurial spirit and a bold commitment to achieving measurable results and business success for the Clients we service.

The Senior Strategist drives integrated marketing by connecting cross-functional teams, leveraging data and AI-driven insights to shape messaging, and delivering clear, strategic recommendations that align brand, audience, and market dynamics. Strong preference for candidates who can work from the New York office; however, we may consider remote applicants. This is a freelance opportunity with potential to transition into a full-time role.

Responsibilities:

• Serve as the linchpin in connecting projects across Creative, Production, Media Investment & Regional Field Teams
• Help ensure Messaging Strategy Execution with insights on the Toyota Brand, Competition, Customers & Marketplace
• Draft Input Briefs that translate Data into Sharp Messaging Solutions
• Develop & Analyze Business Data including Audience Segmentation, Regional, National & Competitive Sales Statistics
• Actively Manage a Variety of Digital Content (Display, Social, Dynamic Messages, Website) to ensure Accuracy & Messaging Alignment
• Collect, Collate, Manage and Maintain Sales Reports, Marketing Performance Reports, Research Reports & Data across a wide variety of Media & Research Channels for easy reference in the Development of Messaging Strategy
• Quickly Adapt, Format & Communicate Data Inputs into Actionable Information for Creative Production
• Serve as a Data Resource for Sales, Audiences, Competitive & Messaging Insights at National/Regional/Market Levels including Inventory, Competitive Product / Pricing / Incentive Activity, and Segment Dynamics
• Create Executive-Level Presentations & Reports / Recommendations for Regional Field Teams, Leadership & Clients
• Explore and Implement Widely-Used and Emerging AI Insight Tools & Media Technology

Qualifications:

• A Collaborative Contributor Mindset
• Obsessively organized
• Excellent Project Management Skills
• Strong Analytical Skills to translate Complex Data into Actionable Insights
• 4+ years in a Marketing Agency (or related) across all media types preferred
• Proficiency with Microsoft Office and iWork (Keynote)
• Proficiency in using AI and LLM resources
• Strong Presentations Skills

Additional information:

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $66,120.00 - USD $101,790.00/Annually.