Associate Product Manager, Marketing

Assoc Prod Manager, Marketing Innovation starts from the heart. Heart valve disease impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need. The Associate Product Manager, Global TMVR Marketing, supports both upstream and downstream marketing activities across the TMVR portfolio. This entry-level role partners with global marketing, clinical, medical affairs, market access, education, regulatory, and cross-functional teams to help develop and execute marketing strategies that support product growth, customer engagement, and business objectives. The Associate Product Manager contributes to market analysis, product planning, launch readiness, customer insights, competitive intelligence, marketing communications, and execution of global marketing initiatives. This individual will also support the development and implementation of annual product marketing plans and gain exposure to all phases of the product lifecycle. How you will make an impact: Product Marketing Planning & Execution Support the development and execution of annual product marketing plans aligned with overall business and portfolio objectives. Assist in the creation of strategic marketing initiatives, promotional campaigns, and tactical execution plans. Help manage marketing budgets, timelines, and project deliverables. Monitor market trends, customer needs, and business performance metrics to support marketing decisions. Collaborate with cross-functional partners to ensure successful execution of marketing programs. Upstream Marketing Support Assist in collecting and analyzing voice‑of‑customer (VOC) feedback from clinicians, hospital administrators, and other stakeholders. Assist with conducting market research to identify customer needs, market opportunities, and unmet clinical needs. Support competitive intelligence activities, including tracking competitor products, positioning, and market dynamics. Contribute to market assessments, business cases, and portfolio planning activities. Downstream Marketing Support Support the development and execution of marketing campaigns, product messaging, and customer-facing materials. Assist in the creation of product training materials, marketing collateral, presentations, and digital content. Help execute new product launches and launch readiness activities in partnership with global cross-functional teams. Support development of educational programs and initiatives for internal and external stakeholders. Contribute to activities that strengthen product awareness, adoption, and customer engagement. Assist with internal meetings, external events, congresses, and customer engagement activities. Stakeholder Engagement Support customer insight activities and continuous VOC gathering initiatives. Collaborate with global marketing and cross-functional teams to align project priorities and deliverables. Maintain effective communication with internal stakeholders to support successful program execution. Product Knowledge & Professional Development Continuously build expertise in TMVR therapies, products, procedures, market dynamics, and healthcare industry trends. Stay informed regarding relevant clinical literature, regulatory considerations, and industry developments. Participate in ongoing training and developmental opportunities to build product management capabilities. Other Responsibilities Perform additional related duties as assigned. Adhere to all company policies, quality requirements, and Environmental Health & Safety standards. What you will need (required): Bachelor's Degree or Equivalent in related field, 3 years experience of previous related experience or equivalent work experience based on Edwards criteria Required or Master's Degree or equivalent in related field, 1 Year experience of previous related experience or equivalent work experience based on Edwards criteria Preferred Experience working in sales, marketing, or healthcare industry or equivalent work experience based on Edwards criteria Preferred What else we look for (preferred): Exposure to healthcare, medical device, pharmaceutical, or biotechnology industries. Experience supporting cross-functional projects, product management, or marketing initiatives. Strong communication and presentation skills, both written and verbal. Strong analytical, problem-solving, and data interpretation skills, including the ability to gather, synthesize, and translate market and business insights. Knowledge of fundamental marketing concepts and product lifecycle management principles. Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word). Strong organization #J-18808-Ljbffr Edwards Lifesciences