Growth Marketing Strategist

The Concept Agency | HYBRID - BOCA RATON

ABOUT TCA

We're a boutique growth marketing agency with a focus on DTC brands across beauty, wellness, skincare, fragrance, jewelry, and lifestyle. Klaviyo and Shopify are our backbone.

THE ROLE

You'll own growth strategy for DTC retainer clients. That means writing the quarterly plan, presenting it to the founder, and rolling up your sleeves to execute alongside the team. This is a player‑coach role — not a slide‑deck strategist, not a heads‑down executor. You're someone who can think through positioning, channel mix, and KPIs, then go build the welcome flow yourself. You'll also lead go‑to‑market launches as we bring on new growth‑package clients.

WHAT YOU'LL ACTUALLY DO

Own 5+ client accounts as the strategic lead and primary client contact Build quarterly growth plans across email, paid social, organic social, and Shopify Lead kickoffs, QBRs, and recurring strategy calls with founders Hands‑on Klaviyo work — flows, campaigns, segmentation, copy Brief the paid, creative, and content teams; review their work; keep it on strategy Read the numbers, surface what's working, adjust/bring ideas without being asked

WHAT WE'RE LOOKING FOR

Must‑haves 3‑5 years in DTC growth marketing (agency + in‑house experience ideal) Real generalist range: fluent in paid social, organic, email, and Shopify Experience leading a brand through a go‑to‑market or major relaunch Strong client‑facing chops — you can run the room with a founder Comfortable with numbers and analytics You write clearly US‑based and able to work core EST hours Nice‑to‑haves Beauty, wellness, jewelry, or fragrance brand experience Comfort using AI tools (Claude, ChatGPT, etc.) in your workflow Shopify backend experience beyond surface‑level Prior experience working remote on a small, fast‑moving team Not the right fit if You're a specialist in one channel hoping to "broaden" #J-18808-Ljbffr The Concept Agency - Digital Marketing Agency