Social Media Manager
Johnson Controls
About Us
Johnson Controls, a global leader in thermal management, mission-critical building systems, energy efficiency, and decarbonization, helps customers use energy more productively, reduce carbon emissions, and operate with the precision and resilience required in rapidly expanding industries such as data centers, healthcare, pharmaceuticals, advanced manufacturing, and higher education. For more than 140 years, Johnson Controls has delivered performance where it really matters. Backed by advanced technology, lifecycle services and an industry-leading field organization, we elevate customer performance, turn goals into real-world results and help move society forward.
What we offer
- Competitive salary and bonus opportunity
- Comprehensive benefits package
- Opportunities for professional development and career growth
- Collaborative, high-impact environment with exposure to senior leadership
- Opportunity to shape executive thought leadership and Johnson Controls’ presence on social media
What you will do
The Social Media Manager is the single accountable owner for how Johnson Controls’ senior executives show up on social media, with LinkedIn as the primary platform. You will develop executive social strategies, write in each leader’s authentic voice, and manage the planning, review, publishing, engagement and measurement system.
Working closely with Executive Communications, Investor Relations, Legal, Brand, Talent Acquisition and executive offices, you will turn company priorities and leadership perspectives into credible content while protecting disclosure, legal, security and reputational standards. Success means leaders are visible, trusted and consistent, supported by a disciplined operating model that minimizes executive time and delivers measurable impact.
How you will do it
Executive Social Strategy
- Build and maintain social strategies for the CEO, CFO, CHRO and other senior leaders, aligned with company priorities, the enterprise narrative, each leader’s role, audiences and voice.
- Serve as a trusted adviser to executives and chiefs of staff, providing clear recommendations while maintaining a light, predictable working cadence.
Executive Voice & Content
- Write posts, articles, comments and short-form video scripts in distinct executive voices.
- Interview leaders to capture authentic perspectives while balancing company promotion with meaningful personal insight.
- Translate company news, business results, customer milestones and leadership viewpoints into timely, credible and engaging social content.
Editorial Planning & Publishing
- Own a unified editorial calendar across executives, aligned with earnings, major events, customer milestones, corporate news and enterprise priorities.
- Manage scheduling, publishing, account administration, agency or freelance support, and coordination with company channels and employee advocacy programs.
Disclosure, Compliance & Issues Management
- Manage the review and approval path with Legal, Investor Relations and the Disclosure Committee, protecting material nonpublic information and observing quiet periods and blackout windows.
- Monitor conversations involving company leaders and Johnson Controls, escalate emerging issues, prepare approved holding statements and coordinate executive social responses with Corporate Communications.
Engagement, Measurement & Optimization
- Manage comments and community engagement within agreed guidelines and coordinate organic or approved paid amplification.
- Define and report measures including reach, engagement, follower growth, sentiment, share of voice and contribution to employer brand and talent attraction.
- Use performance insights to continually improve content, timing and executive social strategies.
Account Security & Continuity
- Maintain secure account access, multi-factor authentication and delegated permissions.
- Document executive voice guides, workflows and records, and maintain trained backup coverage to support continuity.
What we look for
Required
- Bachelor’s degree in communications, journalism, marketing or a related field, or equivalent experience.
- 6+ years of experience in social media, executive communications, corporate communications, journalism or a related field, including experience writing for senior executives.
- Exceptional writing and editing skills, with demonstrated ability to write authentically in different leaders’ voices.
- Please submit a portfolio, PDF samples or links that demonstrate your experience creating social media content and thought leadership for senior executives.
- Working knowledge of disclosure and compliance considerations for public-company executives, including Regulation FD, quiet periods and material nonpublic information.
- Hands-on command of social media management, analytics and listening tools such as Sprout Social, Hootsuite and LinkedIn analytics.
- Ability to handle sensitive information with discretion, exercise sound judgment and operate calmly in fast-moving or high-visibility situations.
- Demonstrated strength in executive partnership, business storytelling, data-informed decision-making, editorial planning and disciplined execution.
- Strong cross-functional collaboration skills and sound disclosure and reputational judgment.
Preferred
- Experience managing social media for a C-suite leader at a large, global public company.
- Background in B2B, industrial, technology or building-technology sectors.
- Experience with issues and crisis communications, LinkedIn thought leadership, employee advocacy and paid amplification.
- Fluency with AI-enabled drafting and workflow tools, supported by strong human review, governance and authenticity safeguards.
- Experience with content creation and design tools, including Adobe Creative Suite applications such as Photoshop, Illustrator and InDesign, or similar platforms.
Work Arrangement
- This role may be considered for a hybrid or remote work arrangement for the right candidate, based on business needs and candidate location.
What success looks like
- Executive social strategies, voice guides and approval paths are established for priority leaders and agreed with Legal and Investor Relations.
- One editorial calendar and a consistent weekly cadence operate across executive offices, enabling reliable publishing with minimal demands on executive time.
- A measurement baseline and quarterly reporting demonstrate progress in reach, engagement, sentiment and share of voice.
- Quiet periods, blackout windows and account-security standards are consistently observed, with zero disclosure or compliance incidents.
- A documented, secure and repeatable system, including crisis protocols and trained backup coverage, supports continuity and expansion to additional leaders.
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