Marketing Analyst

Hybrid preferred, open to 100% remote for the right candidate, hybrid will be given preference, Primary Job Duties & Responsibilities Works on important initiatives that leverage primary research methodologies to support various Business Unit and enterprise-wide decision making. Makes methodology recommendations; and leverages internal research operations staff to ensure the selection of appropriate executional resources and processes (e.g., vendor selection, survey design/programming and testing; sample selection, etc.) With minimal oversight, executes and manages multiple projects from end to end, including project scoping, project management, research design (qual and quant), analysis and delivery (ideally able to do so for both qualitative and quantitative projects). Proactively drive projects forward by identifying challenges and recommending solutions for consideration. Responsible for generating relevant business insights. Other duties as assigned. Minimum Qualifications Minimum of 3 years of market research or related experience required. Education, Work Experience, & Knowledge Bachelor's degree in business, marketing, mathematics, statistics, psychology, anthropology or comparable analytical degree preferred. 4+ years of market research or related experience preferred. 2+ years of leadership experience (formally or informally). Job Specific Technical Skills & Competencies Intermediate ability to analyze and summarize data and information from survey or qualitative data. Intermediate ability to turn observations derived from data and analysis into actionable insights, including crafting a compelling, business-relevant story. Ability to manage research projects from the scoping phase through client delivery, managing to a budget on projects utilizing a vendor with minimal supervision. Provide subject matter expertise in research methods (quantitative and qualitative), survey design, and a working knowledge of statistical and sampling methods and their appropriate applications. Advanced PowerPoint, Word, and Excel skills. Conceptual understanding of data collection and processing tools (e.g., Qualtrics, SPSS, Wincross). Knowledge, experience and comfort with secondary research best practices a plus. Property & Casualty Insurance knowledge and/or B-to-B research experience a plus. #J-18808-Ljbffr