Director, Marketing - Electronics Customer Enablement

Acuity Inc. (NYSE: AYI) is a market-leading industrial technology company. We use technology to solve problems in spaces, light and more things to come. Through our two business segments, Acuity Brands Lighting (ABL) and Acuity Intelligent Spaces (AIS), we design, manufacture, and bring to market products and services that make a valuable difference in people's lives.


We achieve growth through the development of innovative new products and services, including lighting, lighting controls, building management solutions, and an audio, video and control platform. We focus on customer outcomes and drive growth and productivity to increase market share and deliver superior returns. We look to aggressively deploy capital to grow the business and to enter attractive new verticals.


Acuity Inc. is based in Atlanta, Georgia, with operations across North America, Europe and Asia. The Company is powered by approximately 13,000 dedicated and talented associates. Visit us at


Work location:

• This position may be based anywhere in the United States and includes travel as part of the responsibilities.

Job Summary

Reporting to the Senior Director of Marketing, Electronics, the Director of Marketing - Electronics Customer Enablement will define and lead a next-generation approach to how customers learn, adopt, and succeed with our solutions.

At the intersection of customer experience, education, and product marketing, you will own the strategy and execution of a comprehensive customer enablement content ecosystem-ensuring customers can quickly realize value, confidently deploy and operate our lighting controls and electronics solutions (Hardware and Software), and expand their usage over time.

You will design and scale engaging adoption experiences, educational content, and targeted programs that support customers throughout their entire journey-from first interaction through advanced proficiency and advocacy.

Success in this role requires an owner's mindset. You will establish a modern, repeatable, and measurable model, tightly aligned to the customer adoption lifecycle, and position customer enablement as a core strategic capability-one that differentiates how we deliver value - with our lighting controls solutions- in the market.

Key Tasks & Responsibilities (Essential Functions)

1. Electronics Customer Enablement Strategy - Strategic Mindset
• Define and lead a customer enablement strategy aligned to product (hardware, software and connected systems), customer, and business priorities
• Establish a structured adoption journey across the customer lifecycle
• Transform technical input into "how to" enablement, delivering a core driver of product adoption, retention, and customer success

2. Customer Programs & Content Leadership - End User Focus
• Design and scale role-based customer programs, supporting "show me don't tell" value realization, and tailored digital and in-person experiences
• Ensure content and programs are practical, hands-on, and aligned to real-world customer workflows
• Lead development and lifecycle management of customer enablement content, including:
• self-service resources, guides
• eLearning, video tutorials, and digital content
• Instructor-led and hands-on training experiences in collaboration with our Training and Education team
• Ensure content is timely (aligned with product releases and updates); role-based and use-case driven

3. Cross-Functional Leadership - Collaborates & Influences
• Partner for strong alignment across teams, including Brand and Product Marketing; Product Management; Technical Support; Sales; Field Service teams; Training and Education.
• Establish clear ownership, governance, and collaboration processes
• Actively seek voice of customer and of partners

4. Measurement & Continuous Improvement - Results Driven
• Define and monitor Key Performance Indicators - KPIs tied to customer outcomes
• Continuously improve content and programs based on data, feedback, and customer insights.

5. Builds Effective Teams - Builds Capability
• Manage team of Customer Enablement content developers
• Develop talent and foster a high-performance culture
• Develop team, systems, and processes to scale customer education

Skills and Minimum Experience Required
• 5+ years in customer enablement, education or customer success in a management or leadership position, with proven success building and scaling customer programs in technical B2B product environments
• Experience in lighting controls, building management systems, or related industries is a strong asset; experience with connected systems combining hardware and software is also highly valued.
• Experience leveraging AI tools to research, generate, map and produce high-quality content efficiently. Preferred experience designing and building AI agents• Leadership in cross-functional, matrixed organizations
• Proven experience in team management and leadership

Travel Requirements

• 1-20%

The range for this position is $135,500.00 to $225,500. Placement within this range may vary, depending on the applicant's experience and geographic location. Acuity offers generous benefits including health care, dental coverage, vision plans, 401K benefits, and commissions/incentive compensation depending on the role. For a list of our benefits, click here.

We value diversity and are an equal opportunity employer. All qualified applicants will be considered for employment without regards to race, color, age, gender, sexual orientation, gender identity and expression, ethnicity or national origin, disability, pregnancy, religion, covered veteran status, protected genetic information, or any other characteristic protected by law.


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Accommodation for Applicants with Disabilities: As an equal opportunity employer, Acuity Inc. is committed to providing reasonable accommodations in its application process for qualified individuals with disabilities and disabled veterans. If you have difficulty using our online system due to a disability and need an accommodation, you may contact us at View phone number on click.appcast.io, select option 4. Please clearly indicate what type of accommodation you are requesting and for what requisition.


Any unsolicited resumes sent to Acuity Inc. from a third party, such as an Agency recruiter, including unsolicited resumes sent to an Acuity Inc. mailing address, fax machine or email address, directly to Acuity Inc. employees, or to Acuity Inc. resume database will be considered Acuity Inc. property. Acuity Inc. will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.


Acuity Inc. will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor, but does not have the appropriate approvals to be engaged on a search.


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