Head of Member Growth
Confidential
Head of Member Growth
About the Company
Innovative digital health company
Industry
Hospital & Health Care
Type
Privately Held
Founded
2018
Employees
201-500
Funding
$101-$200 million
Categories
- Electronics
- Manufacturing
- Health Care
Specialties
- health
- ai
- and machine learning
About the Role
The Company is seeking a Head of Member Growth to lead the strategy and execution of a next-generation member acquisition experience. The successful candidate will be responsible for building and scaling an AI-driven acquisition engine that effectively identifies and engages individuals who can benefit from the company's services. This hands-on, builder role involves designing and running campaigns, experimenting with emerging AI tools, and creating scalable systems to drive member registration and activation. The Head of Member Growth will also be tasked with owning the end-to-end member acquisition process, from segmentation and targeting to campaign orchestration and performance analysis. Applicants for the Head of Member Growth position at the company should be prepared to take on a challenging and dynamic role. The ideal candidate will have a strong background in digital marketing, with a focus on AI and data-driven strategies. Responsibilities include running bold experiments, optimizing conversion paths, and working closely with the clinical care team to ensure a seamless member experience. The role requires a proactive and results-oriented approach, with the ability to materially impact registration and customer acquisition costs. The company values passion, talent, and trust, and the Head of Member Growth will be expected to embody these principles in their work.
Travel Percent
Less than 10%
Functions
- Marketing
Vacancy posted 6 days ago
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