Marketing Coordinator

Description

Please note this is an onsite position - eligible candidates must be able to reliably commute to our office in Fort Myers, FL.

Scotlynn is hiring a Marketing Coordinator to serve as our marketing support in Fort Myers. This person must understand the full scope of marketing well enough to spot gaps and opportunities with various stakeholders and departments and connect them with the right resources provided by the Marketing & Communications team.

About Us & What We Offer

• A dynamic, fast-paced environment where creativity and innovation are encouraged.

• Hands-on experience supporting multi-channel marketing campaigns that drive business growth.

• Opportunities for professional development and career advancement within a growing organization.

• Collaboration with experienced marketing, sales, and business leaders


• The chance to make a meaningful impact by contributing to brand awareness, lead generation, and customer engagement initiatives.

• A supportive team culture that values new ideas, continuous learning, and professional growth.

Come work at our beautiful headquarters in Fort Myers, FL! This state-of-the-art facility features many awesome amenities for employees to enjoy, including:

• Full gym with lockers/showers

• Outdoor walking path

• Basketball and pickleball court

• Recreation area/cafeteria and lounge

• Kitchen and chef with breakfast and lunch options

• Concierge service availability (car detailing, barber, chiropractor and more!)

• Office bar

• Mobile health service events

The Role

The Marketing Coordinator acts as the primary point of contact, and liaison between stakeholders and departments in Fort Myers and Scotlynn's Marketing & Communications team. You'll be identifying gaps and opportunities, supporting the execution of campaigns, and helping prepare content, social, and communication assets.

This role reports to the Marketing & Communications Manager and works closely with the Content Specialist, Digital Marketing Specialist, and Marketing Assistant to ensure all initiatives are aligned with overall brand and campaign strategy.

About You

Successful Scotlynn Candidates Have:

• 1-2 years' experience in a marketing, communications, or related role

• Post-secondary education in marketing, communications, business, or a related field (or equivalent experience)

• Working knowledge of core marketing concepts across the discipline - including content marketing and brand storytelling, organic and paid social media, SEO/SEM and keyword strategy, email marketing and, paid digital advertising (e.g. PPC, retargeting, ROAS), and marketing analytics/reporting (e.g. GA4, KPIs, UTM tracking) - strong enough to identify gaps and opportunities across functions

• Strong communication and interpersonal skills, with the confidence to liaise between stakeholders, departments, and the marketing team

• A self-starter mindset and comfort operating as the sole on-the-ground marketing presence in Fort Myers

• Highly organized, with strong attention to detail and the ability to manage multiple projects and timelines

• Comfortable engaging directly and building relationships with stakeholders and departments

• Experience with social media platforms and basic content creation (photo, video, or graphics) considered an asset

• Experience with AI tools considered an asset

How You'll Succeed with Scotlynn

• Serve as the primary marketing point of contact for stakeholders and departments in Fort Myers, identifying marketing gaps and opportunities and connecting them with the broader Marketing team

• Support the execution of marketing campaigns, coordinating logistics, materials, and timelines

• Collect and create social media and communication assets - photos, video, and written content - to support brand storytelling

• Assist with content creation across channels, including social posts, internal communications, and event materials

• Apply foundational marketing tactics and terminology - from funnel stages and content pillars to SEO basics, paid social, and email nurture sequences - to spot opportunities and have informed conversations with stakeholders and then provide recommendations to the Marketing team

• Track and report on marketing activities using key metrics and reporting tools, flagging opportunities for improvement

Your Commitment

• This is a full-time, permanent role

• Work in office from 8am - 5pm, Monday - Friday

• Based on-site in Fort Myers, FL, with occasional local travel as required to support departments and stakeholders