Minnesotans for Klobuchar: Senior Digital Organizer / Director of Partnerships

Senior Digital Organizer / Director Of Partnerships

Minnesotans for Klobuchar is hiring a full time Senior Digital Organizer and Director of Partnerships who will play a key role by identifying opportunities for the campaign to engage with partners online and reach new audiences through digital platforms. This role will help organic-first videos travel online and will organize groups of supporters to engage on our behalf throughout the campaign. This role is part organizer and part digital strategist. We're looking for someone who can tailor briefings for digital platforms and voices, consistently follow up on leads, manage a partnerships budget, and do cold outreach directly to Minnesotans. You will be responsible for taking social-first content and making it reach new audiences while maintaining a committed group of digital volunteers.

This role sits at the intersection of multiple disciplines: organizing, comms, and digital paid media. You'll help same-day clips gain reach, spot misinformation and harmful online narratives and be a strong voice inside our team. If you want to join an exceptional team and can move fast, think like an organizer, and operate in high-pressure political environments, this role is for you.

You must be able to capture the voice of the campaign and connect it to a variety of audiences across Minnesota. You will be an ambassador for the campaign and have direct engagement with Minnesotans. The ideal candidate is a digital organizer who cares about politics as a means to improve people's lives and is excited to join us for a fast-paced campaign built to win.

Responsibilities

• Work with senior leadership to inform and execute the campaign's digital narrative strategy across social, video, and emerging platforms both for the principal and with surrogates
• Build and own distribution strategies that push content beyond our own channels by crafting relationships with partners to collaborate on content and nurture a surrogate community
• Organize and manage a cohort of digital surrogates, volunteers and supporters day to day
• Form relationships with non-traditional media outlets and voices to share the campaign's message though paid and unpaid partnerships
• Work with data and analytics teams to identify online narratives and respond in consultation with the senior team
• Prepare briefs for online partners and surrogates to carry the campaign's message in their own voices
• Inform creative development for organic content, rapid response, and campaign moments.
• Establish clear workflows, approval processes, and creative guardrails
• Use performance data to iterate, sharpen, and improve results

Qualifications

• Experience (2-3 years) running digital and/or digital organizing for a political campaign, elected official, or high-profile advocacy organization
• Comfortable reaching out directly to potential supporters and partners online; including engaging with a wide range of people across a range of backgrounds and viewpoints
• Strong writing skills, including preparing briefs of social-first content and talking points
• Strong instinct on when to engage along with operational discipline and the ability to easily incorporate feedback
• Understanding of the current political and media landscape
• Experience on a statewide or federal campaign preferred

What Success Looks Like

• The campaign's organic content has wide reach and is consistent and strategic
• Outside validators help shape the narrative of the campaign
• The campaign has a committed group of online volunteers ready to engage when needed
• The digital team is flagging relevant issues for policy and comms, and then taking advantage of prepared material to build an online volunteer base
• Internal teams trust the organic operation to run smoothly and independently

Desired Attributes:

• Strong political judgment
• Discreet, professional, and politically savvy
• Team player who takes direction well and is eager to learn from other perspectives
• Commitment to the mission and values of the campaign to bring people together and improve the lives of Minnesotans
• Ability to work evenings and weekends as required by always-on media and campaign schedules
• An eagerness to learn more about communities in Minnesota
• Based in Minnesota or willing to relocate for the duration of the campaign

Benefits: Employees are paid on the 15th and last day of each month and receive a competitive benefits package including health care.