Analyst II, Customer Insights & Analytics
Dollar Tree
Analyst II, Customer Insights & AnalyticsGENERAL PURPOSE OF THE POSITIONBuild a deep, evidence-based understanding of the Dollar Tree shopper through marketplace, panel, survey, qualitative, and customer research, and translate that understanding into customer centric assortment and marketing decisions.ESSENTIAL ACTIVITIES & RESPONSIBILITIES· Support the development and execution of merchandising strategies and decision making by delivering actionable insights derived from syndicated data and customer research.· Support strategic initiatives with analytics utilizing Nielsen, Numerator, 1010data, Circana, and customer research.· Pull data from multiple business sources and build narratives to communicate trends.· Assist in development and maintenance of reporting tools and Power BI dashboards.· Evaluate large datasets to develop white space and assortment recommendations.· Support shopper journey and path-to-purchase research.· Collect and utilize customer insights to further define segmentation.· Triangulate customer research with syndicated and internal data.· Connect customer insights, data, and analytics to identify assortment or marketing changes.· Assist with senior leader presentations and recommendations.· Support customer segmentation and personalized marketing strategies.· Lead organizational insight training efforts.EXPERIENCE AND EDUCATION REQUIRED· Bachelor degree and 1-3 years experience.· Excellent analytical and problem-solving skills.· Exposure to primary customer research (Survey, Focus Groups)· Hands-on data mining experience with Nielsen, Circana, Numerator, or 1010data.· Detail-oriented and comfortable with numerical data.· Strong written and verbal communication skills.· Demonstrated initiative and independence.· Team player in a collaborative environment.· Deadline oriented.· Advanced Excel and PowerPoint skills.· Must be willing to relocate to Chesapeake, VA.**Applicants must be authorized to work in the United States on a full-time basis. The company is unable to sponsor employment visas for this position at this time or in the future.Start Rate = $105,000 - $118,500K based on experience plus 20% bonus and equity.The company offers Health, Dental, & Vision, a flexible spending account, life and disability insurance benefits, a 401k plan, PTO, paid holidays annually, and an employee stock purchase plan.Full time500 Volvo Parkway,Chesapeake,Virginia 23320PlanningDollar TreeJob SummaryJob number: R-287143Profession: MerchandisingType: Full time
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