Brand Ambassador

Job Description

Job Description

Brand Ambassador (Part Time)

The general market Brand Ambassador (aka BAM, CMT, Sampling Rep) is a nonexempt, part-time position considered to be a face and voice of our brands. Responsible for increasing brand awareness and sales by promoting products through various media channels. Works closely with sales and marketing to develop general market and LDA marketing goals and objectives such as communicating the value of our products to customers, tracking customer feedback, and representing the brand at launches and events.

This role will report directly to the Marketing Manager & Sales Department. 

Primary Objectives/Role and Responsibilities:

• Familiar with the company’s mission, vision, and goals
• Demonstrate an understanding of marketplace, trends and lifestyle. 
• Work with Sales Department & Marketing Team to focus on and develop marketing strategies in retail accounts.
• Assist in obtaining resources needed to activate promotions to target LDA consumers and provide leads for the same to leadership and team members.
• Participating in event marketing both on and off premise
• Represent brands positively in a multitude of settings.
• Generating brand awareness through word-of-mouth marketing
• Providing feedback and insight on new products/services
• Assisting in content creation (social media posts)
• Promoting the brand via their personal social media accounts
• Attends meetings and functions during the days, nights, and weekends as required and in appropriate professional attire.
• Performs other duties as assigned.

Development of the Position

• The position will require continuous education and product knowledge.  As Adams Beverages adjusts changes or acquires new brands, this position will need to understand these brands, their origin, flavor profile and product placement needs.
• Completion of all assigned ABU courses that relate to the position and safety.

Competencies & Job Requirements:

• Must be at least 21 years of age
• High School Diploma or Equivalent
• Some College or Continued Education Preferred
• Prior experience in a customer service environment
• Friendly, approachable, and outgoing personality
• Advanced knowledge of social media platforms and tools
• Adaptable; must have the ability to prioritize tasks
• Enthusiastic, Team player interested in positive company growth
• Strong Organizational and Sales Presentation skills
• Availability & Willingness to travel on limited engagements 
• A clear understanding of Company policies and the ability to adhere to them
• The ability to meet all standard employment requirements. Must have a valid driver’s license and maintain an acceptable driving record according to company policy
• Ability to work days, nights, and weekends as required

Communication Requirements

• Excellent oral and written communications skills (Interacts well with Internal & External Customers). Role requires strong written and verbal communication skills in order to effectively relay Brand communication with Social Media

Physical Demands

These physical demands are representative of the physical requirements necessary for an employee to successfully perform the essential functions of your job.

• The employee is required to see, talk and hear
• The employee is often required to sit and use their hands and fingers, to handle or feel.
• The employee is frequently required to stand and walk for long periods of time.
• The employee is frequently required to reach with arms and hands, climb or balance, and to stoop, kneel, crouch and crawl. Movements will also require the twisting of torso, hips, neck and shoulders
• Vision abilities required by this job include close vision and distance vision.
• Ability to lift weight of 35 lbs. occasionally.

Reasonable accommodation can be made to enable people with disabilities to perform the described essential functions of this job. 

Work Environment

These work environment characteristics are representative of the environment the employee will encounter. Reasonable accommodations may be made to enable people with disabilities to perform the essential functions of the job.

While performing the duties of this job in the office environment, the employee is occasionally exposed to moving mechanical parts and vehicles. The noise level in the work environment is usually quiet to moderate. While performing duties of this job in the field environment, the employee will be exposed on a regular basis to moving mechanical parts, motor vehicles and traffic.  In addition, the exposure while in customer locations cannot be projected.  These conditions may vary, and the employee will receive adequate training to recognize and avoid hazards that cannot be described as expected.  Noise levels will range from quiet to loud.