Product Architect - New Player Growth New Renton, Washington, United States
$126.6k - $230.5kHasbro, Inc.
Wetake play seriously. We’re looking for curious adventurers ready to find their party, fueled by imaginationand driveto build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime. At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering® and Dungeons & Dragons® to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in! Magic’s future depends on welcoming new players and helping them build a lasting connection with the game. We are building a dedicated new-player growth team to reach new audiences, make learning more welcoming, and turn first play into long-term participation. As the Product Architect for Magic New Player Growth, you will set the vision and roadmap for Magic’s acquisition-focused product portfolio. This includes introductory products, custom offerings, solo play experiences, and new expressions of Magic. You will guide products from early concept through launch and ongoing improvement. We will look to you to connect player needs, creative opportunities, and business goals. You will bring teams together around a shared product vision and help us answer a central question: How do we create new Magic players? What You’ll Do: Set the vision, strategy, and roadmap for Magic’s portfolio of new-player and acquisition-focused products. Create a connected journey from initial awareness through learning, first purchase, repeat play, community participation, and long-term engagement. Develop product concepts that expand Magic’s appeal, including among audiences historically underrepresented in tabletop gaming. Explore new play patterns, product forms, price points, partnerships, and channels. Lead introductory products, custom acquisition offerings, solo experiences, and other innovations. Define product requirements, key selling points, learning goals, and measures of success. Communicate the vision clearly to teams and partners. Lead collaboration across Product Strategy, Game Design, Creative, Digital, Play, Commercial, Retail, Marketing, and Consumer Insights. Use playtests, player research, market trends, gameplay data, and product performance to guide decisions. Develop, test, and scale promising ideas. Connect physical products with digital learning, Magic: The Gathering Arena, organized play, retail, and community experiences. Balance accessibility and excitement with authentic Magic gameplay, customer value, profitability, licensing needs, and operational requirements. What You’ll Bring: 5 or more years of experience in product design, game design, consumer product innovation, or retail within hobby gaming or a related field. Experience developing products or experiences focused on customer acquisition, onboarding, learning, or audience growth. Knowledge of Magic: The Gathering and the trading card game category, including tabletop and digital play. Understanding of how players discover, learn, purchase, and build communities around games. Experience leading cross-functional work and gaining support from partners across different disciplines. Ability to turn player research, market information, and product data into clear decisions and product recommendations. Clear communication and presentation skills, including experience aligning teams around a shared vision. Experience with intellectual property, licensing, or external partnerships. Comfort working through ambiguity, testing new ideas, and changing direction when evidence supports a better approach. Empathy for new players and an understanding of the barriers that can affect learning, participation, and belonging. You will have opportunities to grow your product leadership skills while shaping how new audiences experience Magic. If your background does not align with every qualification listed, we still encourage you to apply.
#WIZARDS
The pay transparency range for this role is listed below. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package. Pay Range$126,600 - $230,500 USD
Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include: Time Off to Recharge Financial Well-being Life & Family Support Volunteer and Community Initiatives Learning & Development Are you legally eligible to work in the country where the position is located without sponsorship or visa transfer now or in the future? Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Hasbro’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. 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