Front Desk & Enrollment Coordinator

Job Description

Job Description

Kiddie Academy of Moorefield Station is looking for a friendly, confident, and highly communicative Front Desk & Enrollment Coordinator to be the welcoming face of our academy. This position will play an important role in communicating with families, following up with prospective parents, supporting enrollment, and helping strengthen our local marketing presence.

Key Responsibilities

• Serve as the first point of contact for parents, prospective families, visitors, and staff.

• Communicate professionally and confidently with parents in person, over the phone, and through email/text.

• Make outbound calls to prospective families and leads and follow up consistently.

• Respond to inquiries and help guide families through the enrollment process.

• Schedule tours and follow up with families after tours and inquiries.

• Maintain accurate lead and enrollment information.

• Assist the academy with converting leads into enrolled families.

• Help create awareness of the academy through social media and other local marketing efforts.

• Support Facebook and Instagram activities, including creating/posting engaging content, sharing academy events, and promoting programs.

• Help identify and engage with local parent groups, community organizations, schools, and other opportunities that can generate awareness and leads.

• Assist with academy events, open houses, and promotional activities.

• Maintain a professional, welcoming, and organized front-desk environment.

• Provide general administrative support to the center director and management team as needed.

Qualifications & Skills

• Excellent English communication skills are required , both verbal and written.

• Strong phone communication skills and confidence making outbound calls.

• Friendly, professional, energetic, and comfortable speaking with parents.

• Strong customer service and relationship-building skills.

• Comfortable with computers, email, social media, and basic office software.

• Strong social networking skills and an understanding of Facebook and Instagram.

• Ability to create or coordinate simple social media posts and engage with the local community online.

• Strong organizational skills and attention to detail.

• Ability to follow up with leads consistently and work toward enrollment goals.

• Previous experience in daycare, childcare, education, admissions, sales, customer service, front desk, or marketing is a plus.

• Must be dependable, positive, and able to work well in a fast-paced childcare environment.

Ideal Candidate

We are looking for someone who is outgoing, personable, proactive, and sales-minded —someone who is not afraid to pick up the phone, talk to families, follow up with leads, and actively help bring new families into our academy.

This is more than a traditional front-desk position. The ideal candidate will help with front-desk operations, parent communication, lead follow-up, enrollment, and local marketing.

Position: Front Desk & Enrollment Coordinator
Location: Kiddie Academy of Moorefield Station – Ashburn, VA
Employment Type: [Full-Time/Part-Time]
Compensation: [Add hourly rate/salary]