Creative Content Strategist

Who We Are Situated at the forefront of the national stage in the racial justice movement, Advancement Project is a cutting-edge, no-holds-barred national organization dedicated to building local power in communities of color. Centered on a movement lawyering approach, defined as community-centered racial justice lawyering, Advancement Project supports power building in grassroots organizations working to eliminate oppressive structures in our laws and institutions and shift narratives towards transformative change. From ending the school-to-prison pipeline to the fight to expand the right to vote, from calling for a complete overhaul of how we view the police and carceral state, to fighting for immigrant justice, Advancement Project impacts real change from the ground up. Building on more than 25 years, we continue to evolve our strategic thinking and creativity to imagine a more just world in which people of color can thrive, be safe, and free – and we are excited to bring on new talent to forward our vision. Track Record of Success Pioneering the movement to end the school-to-prison pipeline and winning significant victories in several school districts nationwide to reform disciplinary policies and practices and remove police from schools entirely, including building and nurturing a grassroots movement of parents and youth. This work led to federal guidance on racial discrimination in school discipline. Launching the National Police Free Schools Campaign with the Alliance for Education Justice, supporting local youth-led campaigns to end policing in their schools, and calling for national demands for change for safety in public schools. Serving as legal counsel in a key 2000 presidential election case in Florida, successfully challenging North Carolina’s 2013 voter suppression law, and being a founding member of the Florida Rights Restoration Coalition that won the ballot initiative to strike down the state’s ban on voting for those with felony convictions. AP supported legislative efforts to pass the Virginia Voting Rights Act, the first state voting rights statute of its kind in the South. Supporting the Close the Workhouse Campaign in St. Louis, led by Action St, Louis, and securing an agreement with the city to close a jail and reinvest money into the community. Working with survivors of Hurricane Katrina from New Orleans to ensure their voices were heard in the process of reconstructing the city. Position Overview We are seeking a creative, digitally fluent communicator to join our communications team. This position is an opportunity to build skills across strategic communications, from day-to-day content creation to earned media, while contributing to mission-driven work with real community impact. Reporting to the Managing Director of Communications, this role is ideal for an emerging communications professional with a strong digital foundation, an eye for design, and a commitment to equity and justice. The right candidate brings creative energy, platform fluency, and the ability to translate complex legal issues into content that connects with Black and brown communities. Advancement Project is a unionized organization. This position will be part of our bargaining unit with compensation determined by the bargaining unit’s compensation structure. What You’ll Do Digital Content and Social Media Bring a creator's mindset to multimedia storytelling and help build a sustainable content production calendar, pitching original video concepts that grow our audience and deepen engagement. Appear on camera as a credible, engaging voice for the organization's digital content, including story-driven social videos, behind-the-scenes content, and issue explainers for Instagram Reels and TikTok-style formats, bringing authenticity and energy to stories that connect with audiences. Shoot, edit, and produce short-form video content from concept through Final Cut, using tools such as CapCut, Adobe Premiere, or similar platforms with the ability to work quickly in response to news cycles and campaign moments. Collaborate with program staff to identify compelling stories and translate them into multimedia content across channels. Conduct informal on-site interviews and capture photography at events to fuel the organization's ongoing content pipeline. Draft, schedule, and publish platform-specific content that builds awareness, drives engagement, and reflects the organization's voice and values. Monitor trends in relevant issue areas, including education justice, voting rights, racial equity, immigration, and community justice, and translate them into timely, relevant content. Coordinate the approvals process for campaign content across departments before scheduling and publishing. Press, Media, and Storytelling Cultivate and maintain relationships with content creators, digital journalists, and online influencers whose audiences align with the organization's mission and issue areas, serving as a dedicated point of contact for creator partnerships. Develop new and emerging approaches to media engagement, including organizing reporter briefings, press previews, and events that incorporate live or recorded video, and pitching story ideas through formats beyond the traditional press release. Collaborate with leadership to explore on-camera interview opportunities, video-forward media partnerships, and digital-first storytelling strategies that complement traditional earned media efforts. Collect and help shape compelling stories from impacted community members and organizational allies, preparing them for both traditional media placement and social or digital amplification. Visual Storytelling and Graphic Design Conceptualize and produce graphics, infographics, and campaign visuals using Canva, Figma, or Adobe Creative Suite. Ensure visual consistency across all digital platforms, donor materials, and campaign assets. Collaborate with program staff and external vendors to produce high-quality assets for events, campaigns, and advocacy moments. Support development of advocacy toolkits and materials for partners and stakeholders. Assist with photography, short-form video, and audio editing as needed for digital storytelling. Skill Profile The ideal candidate must possess and exhibit the following knowledge, skills, and abilities: Strong writing, editing, and storytelling skills with the ability to adapt voice and tone for different audiences and platforms. Photography and video editing production skills. Proficiency in at least one design tool such as Canva, Figma, or Adobe Creative Suite. Comfort working remotely and using virtual communication tools including Zoom and Teams. Strong organizational skills and ability to manage multiple priorities under deadlines. Proficiency in Microsoft Office Suite (Teams, Word, Excel, Planner) What You’ll Need to Be Considered Associate or bachelor's degree in communications, graphic design, public relations, journalism, media studies, or a related field, or equivalent professional experience. 3 years of experience in digital communications, social media management, content creation, or a related area. Experience in nonprofit communications, advocacy campaigns, or social justice spaces. Knowledge of issues related to immigrant rights, criminal legal system reform, racial justice, or support for communities of color. Fluency in Spanish is a plus. Commitment to public service, equity, and expanding access to justice. This position pays between $73,087.00 and $87,723.00 depending on experience. #J-18808-Ljbffr Advancement Project Education Fund