Principal Product Manager, Agentic Commerce
$141.25k - $211.9kAlaska Air Group
Principal Product ManagerThe Principal Product Manager is a lead subject matter expert responsible for crafting the vision and backlog(s) for an assigned product area. As an individual contributor, this role presents options for the long-term strategy for a product portfolio to key stakeholders and exercises considerable latitude and initiative to solve complex problems. This role will work closely with business stakeholders, designers, and engineers to design, implement, test, and refine functionality for digital experiences. The Principal Product Manager also acts as a mentor to teammates and provides thought leadership for Alaska Air Group (AAG).This product role will focus on shaping how Alaska Airlines shows up in an increasingly agent-driven world. You'll define the strategy for how AI agents discover, understand, and interact with Alaska across the guest journey, while owning the business outcomes of this emerging channel. You'll focus on understanding demand, optimizing commercial performance, and experimenting with new ways to drive value, ultimately enabling secure, seamless experiences where an agent can help a guest go from searching for a flight to completing transactions or managing their trip. You'll build on early AI work already underway, partnering closely with engineering and cross-functional teams to determine what we build next and how we scale Agentic Commerce.Required:7 years of experience in product management and/or technology or related area.Bachelor's degree with a focus in a related discipline, or an additional two years of training/experience in lieu of this degree.Proficiency with product management methodologies (including user research and product discovery).Excellent written and verbal communication skills with diverse audiences, including both technical and non-technical customers, colleagues, and executives.Ability to facilitate user group meetings with stakeholders and drive agenda for a common solution.Proficiency with AGILE/SCRUM software development methodology.Demonstrated knowledge of the software development life cycle (SDLC).Demonstrated ability to interact with all levels of management cross-divisionally.Demonstrated ability to manage multiple projects with increased complexity.Demonstrated ability to manage conflict.High school diploma or equivalent is required.Minimum age of 18.Must be authorized to work in the U.S.Preferred:Prior product management experience with a team developing mobile applications for iOS devices.Prior airline industry experience.Experience managing vendor relationships.Embody our values to own safety, do the right thing, be caring and kind, and deliver performance.Salary Range: $141,250-$211,900 / yearPay will be based on multiple factors, including and not limited to location, relevant experience/level and skillset while balancing internal equity relative to other Alaska/Hawaiian/Horizon employees. Alaska/Hawaiian/Horizon is committed to fair, unbiased compensation along with competitive benefits in all locations in which we operate.Note: We don't typically hire at the top of the range.Total Rewards:Free stand-by travel privileges on Alaska Airlines, Hawaiian Airlines & Horizon AirComprehensive well-being programs including medical, dental and vision benefitsGenerous 401k match programAnnual bonus plansGenerous holiday and paid time offFor more information about Alaska/Hawaiian/Horizon Total Rewards please visit our career site and view benefits.Equal Employment Opportunity Policy StatementIt is the policy of Alaska Airlines, Hawaiian Airlines and Horizon Air to comply with all applicable federal, state and local laws governing nondiscrimination in employment and to ensure equal opportunity in all terms, conditions, and benefits of employment or potential employment.We also prohibit discrimination and harassment against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, veteran status, genetic information and other legally protected categories.Government Contractor & Department of Transportation (DOT) Regulations Alaska Airlines, Hawaiian Airlines & Horizon Air are regulated by the Department of Transportation (DOT – regulations, 49 CFR part 40) and all applicants are advised that post-offer and/or pre-employment drug testing will be conducted to determine the presence of marijuana, cocaine, opioids, phencyclidine (PCP) and amphetamines or a metabolite of these drugs prior to any offer or employment or transfer into a safety-sensitive position. Failure to submit to testing or positive indications of drug use will render the applicant ineligible for employment with Alaska Airlines/Hawaiian Airlines/Horizon Air and any employment offer will be withdrawn.Apply by 7:00 PM Pacific Time on 11/4/2026FLSA Status: ExemptEmployment Type: Full-TimeRegular/Temporary: RegularRequisition Type: ManagementLocation: Seattle - Hub#LI-B
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