Public Relations Account Coordinator

About The Last Layer

The Last Layer (TLL) is a modern PR and communications agency specializing in parenting, wellness, and lifestyle brands. We are known for thoughtful storytelling, strong media relationships, and long-standing client partnerships built on trust, taste, and results. We are a fast-moving, collaborative team that values curiosity, ownership, and high-quality work.

About You

You are a hardworking, detail-oriented self-starter with strong writing skills and a genuine interest in media, culture, and brand storytelling. You thrive in a fast-paced agency environment, take pride in your work, and are eager to learn and grow. You are organized, proactive, and know when to take initiative and when to ask thoughtful questions to ensure accuracy and excellence.

Position Overview

The Account Coordinator plays a key support role across multiple client accounts, providing day-to-day assistance to Account Managers and senior leadership. This role requires strong communication skills, attention to detail, and the ability to juggle multiple priorities while maintaining a high standard of work. You will support media relations, client communications, reporting, research, and internal coordination, while gaining hands-on experience across all aspects of PR.

Key Responsibilities

Client & Internal Team Support

• Support multiple client accounts across parenting, wellness, lifestyle, and CPG categories.
• Participate in client calls, including drafting agendas, recaps, and internal notes.
• Assist with brainstorming and ideation for product launches, campaigns, and creative pitch angles.
• Maintain general knowledge of all agency clients, including launches and activation schedules.
• Organize and maintain client trackers, timelines, and product inventories.
• Support monthly and ad-hoc client reporting.

Editorial & Media Excellence

• Build and maintain editorial contact lists.
• Draft clear, compelling, and concise media pitches.
• Support ongoing media outreach across consumer, lifestyle, parenting, wellness, business, and affiliate verticals.
• Conduct daily media monitoring and compile press clippings.
• Maintain an always-on approach to media relations with support from senior team members.

Writing & Research

• Draft pitches, press materials, and internal documents as needed.
• Support editing and proofreading of client-facing materials.
• Support the creation of simple visual assets and decks (e.g., pitch support, media one-pagers, internal presentations) using tools like Canva.
• Conduct research on media outlets, journalists, influencers, trends, and news cycles.
• Stay informed on industry news, media trends, and cultural moments relevant to clients.

The Ideal Candidate Will Have

• 1–3 years of experience in PR, communications, or a related agency environment.
• Strong writing skills with an ability to craft persuasive, relevant pitches.
• An eye for design and visual storytelling, with interest or experience using tools like Canva to support pitches, presentations, and client-facing materials
• Excellent organizational and project management skills.
• Impeccable attention to detail and follow-through.
• Ability to manage multiple projects in a fast-paced environment.
• Strong written and verbal communication skills.
• A proactive, team-first mindset with a willingness to support where needed.
• Natural relationship-building skills and professional client presence.
• A growth mindset and eagerness to learn and develop professionally.

Requirements

• Minimum of 1–3 years of relevant experience in PR or communications.
• Experience supporting multiple accounts simultaneously.
• Familiarity with media monitoring and database tools (e.g., Muck Rack).
• Strong research and organizational skills.
• Stellar interpersonal skills.
• Bachelor’s degree (or equivalent experience) in Communications

The Last Layer Offers:

• Excellent insurance (health, dental and vision)
• 401k + matching contribution equal to 100% of your elective deferrals, up to a limit of 3% of your compensation for the calendar year
• Paid Parental Leave
• Fully remote
• Flexible Paid Time Off
• Flex Friday schedule year-round
• Bonus Incentives + many more perks