Director, Corporate Communication

Overview

Director of Corporate Communications leads all internal/external communications for the organization's clinical, support services and health plans in all locations. Communication responsibilities include Management of external and internal messaging for Carle Health including all Carle and Health Alliance entities. Serves as public information officer and spokesperson when designated and leads proactive news and social media planning, training, implementation and measurement as well as responsive incident and issue management. Advises executive leadership on organization's position regarding regulatory, legal and business changes that shape employee and public perception. Manages corporate intranet, employee educational, engagement and benefit messaging to all staff members, developing strategy and measuring results to achieve desired outcomes. Responsible for community relations including external affairs and community benefit reporting.

Responsibilities

• Leads and manages communication department operations including.
  • including budgeting, personnel actions for hires, promotions, discharges, performance evaluations, and disciplinary measures.
• Resolves work related issues, or assists employees in solving work related issues.
• Participates in Carle Health committees and work groups as needed to support administrative initiatives.
• Examines issues, policies, actions and long-range plans for internal and public relations impact
• Makes recommendations to senior leadership

• Provides positioning, media coaching, strategy and scripting guidance as necessary.
• Partners with Carle Health marketing communications leadership
• Incorporate internal and public relations activities
• Integrates marketing communications plans, measuring all activities to achieve desired outcomes.
• Anticipates and counsels, prepares and coaches official Carle Health spokespeople for effective media and online and presentation communications.

• Develops internal communications strategies
• Ensure team members in all geographic areas, work environments and education levels understand and act on organizational policies and procedures.
• Manages all internal communications channels including intranet, email, signage
• Manages internal campaigns

• Improve team member experience, building on the organization's culture and environment.
• Develops position papers and statements on subjects of public and employee interest, delivered on behalf of the organization and its leaders.
• Examines issues for relevant public relations ramifications and makes recommendations to senior administrative staff, providing scripting and media coaching as necessary.
• Leads media relations and serves as Carle spokesperson and public information officer when needed.
• Facilitates public speaking engagements and tours

• Support external and internal communications strategies.
• Produces or supervises coordination of corporate public relations and special events including open houses, facility dedications and other activities.
• Manages Community Benefit donations and associated promotions and event participation to align with Community Benefit, Community Health, Public Relations and Marketing strategies of Carle Health.
• Manages Community Benefit tracking/reporting for the organization and its hospitals
• Operates in accordance with state and federal guidelines.
• Provides content strategy and brand strategy for digital properties.
• Collaborates with the Digital Services team to support branding and marketing strategies.

Qualifications

Certifications:

• N/A

Education:

• Bachelor's Degree: Related Field

Work Experience :

• Marketing - 10 years
• Special events - 10 years
• Media relations - 10 years
• Public relations - 10 years
• Corporate communications - 10 years

Specialized Knowledge:

• Excellent strategic thinking.
• Excellent communication skills.
• Strong conceptual skills.
• Administrative and planning abilities.
• Demonstrates understanding of marketing research concepts, digital strategy and graphic design concepts to effectively partner with peers.

Carle Health Company Overview

Find it here.

Discover the job, the career, the purpose you were meant for. At Carle Health, we're committed to fostering a workplace where every team member feels valued, respected and empowered, where passion and purpose come together to positively impact the lives of our patients and our communities. Find it all at Carle Health.

Our nearly 17,000 team members and providers work together to support patient care across central and southeastern Illinois. We've grown to include eight, award-winning hospitals and a multispecialty provider group with more than 1,500 doctors and advanced practice providers. We're developing the next generation of providers and healthcare professionals through Carle Illinois College of Medicine, the world's first engineering-based medical school, and Methodist College. Carle BroMenn Medical Center, Carle Foundation Hospital, Carle Health Methodist Hospital, Carle Health Proctor Hospital, Carle Health Pekin Hospital, and Carle Hoopeston Regional Health Center hold Magnet® designations, the nation's highest honor for nursing care. We offer opportunities in several communities throughout central Illinois with potential for growth and life-long careers at Carle Health.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. Carle Health participates in E-Verify and may provide the Social Security Administration and, if necessary, the Department of Homeland Security with information from each new employee's Form I-9 to confirm work authorization. | For more information: View email address on click.appcast.io.

Salary Range

The compensation range for this position is $55.96per hour - $96.25per hour. This represents a good faith minimum and maximum range for the role at the time of posting by Carle Health. The actual compensation offered a candidate will be dependent on a variety of factors including, but not limited to, the candidate's experience, qualifications, location, training, licenses, shifts worked and compensation model.

Carle Health offers a comprehensive benefits package for team members and providers. To learn more visit careers.carlehealth.org/benefits.