Head of Marketing

Head of Marketing

About the Company

International iGaming game provider developing innovative, data-driven gaming products and unique gameplay experiences.

Industry
Gambling & Casinos

Type
Privately Held

About the Role

The Company is seeking a Head of Marketing to lead and scale its global marketing function within the B2B iGaming sector. The successful candidate will be responsible for developing and executing the company's marketing strategy, defining brand positioning, and leading initiatives to increase brand awareness and demand generation. This senior leadership role requires a commercially minded and hands-on professional with a deep understanding of B2B iGaming marketing, including PR, brand marketing, event marketing, product marketing, and digital marketing. The Head of Marketing will also be involved in product marketing, game launches, and managing the company's presence at international industry events. Applicants for the Head of Marketing position at the company must have a proven track record in a similar role within the iGaming industry, with mandatory experience in a B2B iGaming business. The role demands a candidate with a strong commercial mindset, excellent communication, leadership, and stakeholder management skills, and a data-driven approach to marketing. The ideal candidate will be adept at both strategic and operational marketing, with the ability to build and execute successful B2B marketing strategies, manage international campaigns, and support commercial growth. An entrepreneurial mindset and a proactive, hands-on approach are essential, as is the ability to work closely with product, commercial, and leadership teams to ensure the alignment of marketing initiatives with business objectives.

Functions

• Marketing