Digital Marketing Coordinator

Highly organized, detail-oriented, able to manage multiple projects simultaneously while working under tight deadlines. You are passionate about the music business and have a desire to build a career in the industry. An initiator with sharp time-management skills and the ability to prioritize tasks effectively. A proactive learner who thrives in an ever-evolving digital environment and stays ahead of trends. Key Responsibilities: Execute digital marketing campaigns across multiple channels — including but not limited to social media, email/SMS, web, paid ads, DSPs, etc. Help plan and execute promotional pushes tied to releases, tours, cultural moments, and holidays Manage and maintain the company’s digital marketing calendar and scheduling. Document campaign processes, maintain trackers and assets, manage approvals workflows and ensure all deliverables are organized and accessible. Handle posting to artist social channels when applicable – proofing captions, learning artist voice, cross posting, optimizing posting tools, etc Create or coordinate content production: collaborate with team members and outside creatives to produce social posts, video teasers, email newsletters, website updates, ads, and promotional materials. Monitor and report on performance metrics (social engagement, growth, streaming data, email metrics, website traffic, conversion/CTA performance, etc.) Comfortable with a fast-paced environment, shifting priorities, and high-velocity execution (tour rollouts, surprise drops, social hype windows). Demonstrate flexibility and a balance of supporting roster needs. Be nimble as priorities arise outside of process, be able to move with importance Stay current with industry trends, platform algorithm changes, digital marketing best practices and apply that knowledge to keep campaigns performant and innovative. Qualifications & Skills: Required: Some college experience or related work experience is necessary 2+ years of experience in digital marketing, social media, content marketing, or similar roles (agency or in-house). Familiarity with DSPs (Spotify, Apple Music, etc.), streaming analytics dashboards, and music-specific digital marketing tactics (playlist pitching, release cadence, streaming promos, video teasers, etc.). Strong understanding and hands-on familiarity with digital marketing tools for social media platforms (Meta Business Manager, TikTok For Artists) + scheduling, email marketing/automation, analytics platforms (e.g. Chartmetric, Google Analytics, Luminate Music Connect), BandsinTown, Songkick, YouTube Studio and basic SEO/SEM knowledge. Strong analytical mindset — comfortable reading data, deriving insights, and recommending optimizations accordingly. Excellent communication and collaboration skills; able to coordinate across departments and external partners, manage timelines/deadlines, articulate strategy and results clearly. Preferred: Prior experience working with artists, music marketing, entertainment industry, or label/management context. Basic graphic/video editing or ability to coordinate production workflows (or experience in content creation). Meta Edits, Capcut, Adobe: Photoshop, Premiere, Illustrator, etc Experience with running paid media campaigns across Meta, TikTok and Google Ads is a plus Location: Los Angeles or Orlando preferred (Hybrid). Starting Salary: $40-45K #J-18808-Ljbffr