Sales Consultant

Sales Consultant

Morales Beverage Group of Florida seeks a Sales Consultant for the Sarasota/West Coast territory. The company is a primarily a family-owned, multi-generational importer & distributor of alcohol beverages headquartered in Houston, Texas. Founded by Celia Villanueva and joined by her son Eduardo Morales in 2014, MCG has grown to be the 3rd largest alcohol beverage distributor in Texas, the 4th largest spirits distributor in Florida and 6th in California. MCG has cultivated and established a network of partnerships with over 140 regional distributors and control states resulting in reach and presence in all 50 states in the US. MCG offers a carefully curated, diverse portfolio of top-quality brands sourced from all over the world and strives to provide exceptional levels of service to our business partners every day.

Reporting to the Key Account Specialist, the Wine and Spirits Sales Consultant role focuses on building strong relationships with retail accounts, driving sales growth, and representing the premium portfolio of wines and spirits with professionalism and passion. The ideal candidate has a solid understanding of wine and spirits, exceptional communication skills, and a proven track record in retail sales.

Morales Beverage Group Values:

• All-in: Being Accountable
• People: Growing and building partnerships within a family dynamic
• Future Thinking: Innovative and disruptive in our approach

Duties and Responsibilities

Account Management:

• Build and maintain strong relationships with retail clients
• Conduct regular visits to accounts to ensure proper product placement, merchandising, and promotional execution

Sales Execution:

• Meet and exceed monthly and quarterly sales targets
• Introduce new products to retail accounts, driving incremental sales opportunities
• Monitor inventory levels and recommend reorders to prevent out-of-stock situations

Merchandising and Marketing:

• Ensure all products are displayed in line with company and retail standards
• Implement marketing programs, including displays, tastings, and promotions
• Provide product education and training for retail staff to enhance product knowledge and sales

Reporting and Analysis:

• Track and report on sales activities, market trends, and competitor actions
• Deliver actionable feedback to management regarding customer needs, concerns, and opportunities

Behavior & Communication Expectations

• A high level of professionalism and confidentiality is crucial to this role
• Establish and maintain effective working relationships with staff, department leaders and executive leadership with the purpose of:
• Always being approachable
• Being known as a trusted resource for knowledge and guidance
• Desire to deliver excellence Always looking for the very best product in what we do
• Living Above the Line Exhibiting ownership, accountability and responsibility
• Engaged Ensuring we all care about MBG and the work we do, from the top - down
• Responsive We do what we say in a timely manner
• Respected As professionals, we are known for accuracy in all we say and do
• Confident Trust in our ability to be successful and make good decisions

Competencies

• Customer Focus: Dedicated to meeting the expectations and requirements of customers, ensuring high levels of satisfaction and fostering strong relationships.
• Negotiating: Skilled at negotiating with clients to secure favorable outcomes, understanding customer needs, and aligning them with company goals.
• Drive for Results: Demonstrates a strong commitment to achieving business targets and consistently pushes for excellence in performance.
• Time Management: Effectively manages time by prioritizing tasks, meeting deadlines, and balancing multiple responsibilities efficiently.
• Interpersonal Savvy: Relates well to all kinds of people, building constructive and effective relationships, and is adept at navigating through complex interactions

Physical Requirements

• Physical demands with activity or condition for a considerable amount of time may include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or mobile device
• Physical demands with activity or condition may include walking, bending, reaching, standing, squatting, and stooping
• Physical demands with activity or condition for a considerable amount of time include driving throughout the day with segments up to 2 hours
• May require lifting/lowering, pushing, carrying, or pulling up to 56lbs

Qualifications

• TABC certification or equivalent preferred
• Hold a valid and current driver's license and ensure reliable, insured transportation is maintained
• Driving record must be within MVR policy guidelines throughout employment
• Must be able to pass a background and drug screening for hire and randomly throughout employment
• 21 years or older
• High School Diploma or GED preferred
• Minimum 2 years of sales experience, preferably in the wine and spirits industry.
• Excellent communication, negotiation, and interpersonal skills.
• In-depth understanding of wines, spirits, and industry trends, with the ability to leverage this knowledge to drive sales and customer engagement.
• Strong PC application skills in Microsoft Office Suite
• Strong organizational and time management skills to prioritize and manage multiple tasks effectively.
• Excellent communication, negotiation, and interpersonal skills
• The ability to interact across teams in a fast-paced environment
• Must be proactive, resourceful, and efficient
• This position requires attendance at local meetings, local travel and occasional out-of-town travel

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Morales Beverage Group provides equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This EEO policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Employment with Morales Beverage Group is at will. This means employment is for an indefinite period of time and it is subject to termination by you or Morales Beverage Group, with or without cause, with or without notice, and at any time.