General Manager, Sponsorship and Ticket Sales (Jacksonville State University)

GENERAL MANAGER, SPONSORSHIP & TICKET SALES

Jacksonville State University

Jacksonville, AL

On Site

THE RUNDOWN

Playfly Sports is looking for a General Manager, Sponsorship & Ticket Sales to join our team at Jacksonville State University.

This position, as a department head, will manage all aspects of sponsorship sales, activation and fulfillment. This position will also manage a ticket sales team that performs outbound and inbound ticket sales, service & retention efforts, and ticket operations on game days.

The General Manager has overall responsibility for generating new revenue, servicing existing ticket/sponsorship accounts, ensuring that sponsorship and ticket sales revenue goals are met, and will be integral in the development of sales and service strategies.

WHAT YOU'LL ACCOMPLISH
• Lead sponsorship sales presentations that execute against short and long-term department objectives
• Retain and grow existing partnerships while creating new ones through a relationship-based approach
• Serve as a member of the external operations team, and participate in weekly leadership meetings
• Conduct daily sales and relationship cultivation phone calls, messages (electronic, mailings, etc.) with season ticket holders, sponsors, businesses, individuals, groups and prospective buyers
• Prospect and target new sales opportunities to include sponsors, season tickets, and courtside tickets, and group tickets
• Negotiate and execute contracts, and determine fair value of all assets associated with sponsorship
• Develop and execute approved Annual Business Plan and Operating Budget
• Lead in the development of ticket marketing, game promotion, and ticket pricing tactics
• Work with the university liaison to develop, present, and communicate sponsorship and ticket sales strategies, procedures, and processes
• Ongoing development of New Ticket Sales program in the following areas: new business generation, season tickets, development of sales and service strategies, development of best practices and results tracking and reporting
• Track and report daily, weekly and monthly sales figures and relevant accountability
• Provide Proof of Fulfillment for in-venue sponsorship elements
• Oversee sales of ticketed sports through outbound and inbound sales
• Provide superior customer service to university fans
• Hit and surpass annual sales goals, team and personal
• Create key sales strategies and go-to-market plans that generate long-term revenue
• Own reporting and prospect pipeline in a way that communicates well to all stakeholders
• Manage and track all marketing inventory while creating new assets and owning the fulfillment process
• Create and deliver marketing contracts and agreements
• Assist with corporate hospitality, tickets, in-game promotions and other activities
• Meet and exceed annual department and individual sales goals
• Develop and execute approved annual business plan and operating budget
• Recruit, hire, train, retain, and lead ticket sales and service team members who are focused on new business, group sales, retention, and ticket service (box office/ticket operations)
• Exceed client expectations in revenue generation and customer service
• Evaluate team members performance and development through consistent coaching with a clear and individualized development plan
• Work with the university liaison to develop, present, and communicate ticket sales strategies, procedures, and processes
• Collaborate with external team to present comprehensive plans, outlining key goals, initiatives, and strategies to coaches and sport supervisors.
• Other job-related duties as assigned

WHAT YOU'LL BRING
• 3-5 years in a revenue generating role and minimum of two (2) years in a sales leadership position
• 1 year Sponsorship Sales experience preferred
• Experience with box office and ticket operations duties preferred, but not required
• Bachelor's degree is preferred but not required
• Proven track record of success around sales and service for both tickets and sponsorships
• Strong work ethic, honesty, open to learning, passion for sports revenue, positive attitude, leadership, and high levels of productivity
• Experience with ticketing software and CRM program, familiarity with Vivenu and Salesforce preferred
• Problem-solver, intrinsically motivated, consistent, and ability to prioritize well
• Computer proficient (Microsoft Word, Excel, Outlook, PowerPoint, Adobe Suite) and detail oriented
• Excellent communication, presentation and listening skills
• Strong organizational and time management skills

TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
• The work is sedentary in nature
• Walking, standing, bending and carrying of light office items is required
• The work is typically performed in an adequately lighted and climate-controlled office environment
• May require occasional travel

WHAT WE DO

Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com

WHAT WE STAND FOR

At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it's just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.

EEOC & DIVERSITY STATEMENT

Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.


ACCOMMODATIONS

Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact View email address on click.appcast.io.

We are unable to sponsor or take over sponsorship of an employment visa for this role at this time

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