Senior Product Manager, Dupixent DERM DTC

Job Title: Senior Product Manager, Dupixent DERM DTCLocation: Cambridge, MAThis role will play a pivotal role in shaping how patients discover, understand, and connect with Dupixent. This individual will lead the development and execution of multicultural marketing campaigns, disease state education initiatives, patient ambassador programs, and digital innovation strategies — all with the goal of empowering patients to take control of their health journey. This role sits at the intersection of science, storytelling, and strategy, requiring a marketer who is both analytically rigorous and deeply empathetic to the diverse patient communities we serve.Join the team transforming care for people with immune challenges, rare diseases, cancers, and neurological conditions. In Specialty Care, you’ll help deliver breakthrough treatments that bring hope to patients with some of the highest unmet needs.About Sanofi:We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve lives.Main ResponsibilitiesMulticultural CampaignsLead the development and execution of culturally relevant, insight-driven marketing campaigns targeting multicultural patient populationsPartner with multicultural agencies and cross functional partners to evolve and manage overall strategy and tactics. Devise and execute all related promotional activityAnalyze multicultural market data and patient insights to identify unmet needs and opportunities for growthEnsure all campaigns meet regulatory and medical/legal/regulatory (MLR) review standardsDisease State Awareness Campaign and AdvocacyDevelop and manage disease state education programs that increase awareness and understanding of atopic dermatitis and key related messagesLead the creative evolution of Eczema Exposed and explore cost effective means to promote both the site via media and in partnership with advocacy partners. Ensure awareness and increased engagement of the ADCTCreate omnichannel educational content across digital, print, and experiential formats tailored to diverse patient audiencesBuild and maintain relationships with advocacy groups like the NEA and partner in brand presence at annual conferencesCollaborate with medical affairs, patient advocacy, and external KOLs to ensure scientific accuracy and credibility. Coordinate cross-functional efforts to ensure alignment and maximize impactPatient Ambassador Program ManagementBuild and manage a robust patient ambassador program, identifying, onboarding, and supporting real patient voices to authentically share their Dupixent journeysDevelop and implement programs that amplify patient stories and experiences, including speaking engagements, testimonial videos, patient webinars and mentorship programs, etc.Develop ambassador training materials, storytelling frameworks, and engagement toolkitsOversee ambassador appearances at events, digital content creation, and community outreach activitiesEnsure compliance with all legal, regulatory, and privacy requirements related to patient testimonials and ambassador activitiesDigital InnovationChampion digital-first thinking across patient marketing initiatives, identifying emerging platforms, technologies, and engagement modelsWorking with partner agencies to explore new tools and pathways to increase speed to market and fail-fast content creation strategiesStay ahead of digital health trends and bring forward-thinking recommendations to the broader marketing teamCross-Functional CollaborationWork closely with HCP marketing, market access, medical affairs, regulatory, legal, and agency partners to ensure integrated, compliant, and impactful programsPresent strategies and campaign results to senior leadership and key stakeholdersManage agency relationships, project timelines, and budgets effectivelyAbout YouBasic QualificationsBachelor's degree requiredMinimum of 3+ years of experience in the pharmaceutical, healthcare, biotech, or life sciences industry and/or within marketing, strategy, product/project management, or an agencyStrong attention to detail and ability to manage multiple priorities simultaneouslyPreferred QualificationsMBAProven ability to manage multiple projects simultaneously in a fast-paced environmentKnowledge of Legal and Regulatory landscape pertaining to pharmaceutical marketing, including Medical/Legal/RegulatorUnderstanding of portfolio marketing, multi-brand strategy, and pharmaceutical marketing principlesDemonstrated ability to execute marketing programs and coordinate cross-functional initiativesExperience supporting account planning execution with cross-functional teamsDemonstrated success in data analysis and performance optimizationExperience working with Medical Affairs, Sales, and Market Access teamsCompetencies & ValuesPatient-first mindset — deeply committed to improving the lives of patientsCultural intelligence — ability to develop authentic, inclusive campaigns for diverse communitiesBold thinking — willingness to challenge the status quo and bring innovative ideas to lifeCollaborative leadership — thrives in a matrixed environment and builds strong cross-functional relationshipsData-driven — uses insights and analytics to inform strategy and measure impactWhy choose us? Bring the miracles of science to life alongside a supportive, future-focused team. Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally. Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact. Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.Sanofi US Services and its U.S. affiliates are Equal Opportunity employers committed to a culturally inclusive workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.#GD-SG #LI-GZ#vhdPursue progress, discover extraordinaryBetter is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.Sanofi US endeavours to make our career center accessible to any and all users. If you are experiencing difficulty and need assistance applying online, please call 1-866-SANOFI2 View phone number on click.appcast.io) or click hereUS and Puerto Rico Residents OnlySanofi Inc. and its U.S. affiliates are Equal Opportunity employers committed to a culturally inclusive workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.North America Applicants OnlyThe salary range for this position is:$122,250.00 - $176,583.33All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.SummaryLocation: Cambridge, MAType: Full time