Sr. Sales Manager

Senior Sales Manager

The Senior Sales Manager is responsible for prospecting, soliciting, and securing new group business that aligns with the resort's sales objectives. This role involves developing and maintaining relationships with corporate clients, meeting planners, third-party partners, and travel professionals. The Senior Sales Manager manages the sales process from lead generation through proposal development, contract negotiation, and turnover to the Events team. They conduct sales presentations, site visits, familiarization tours, and client meetings. Additionally, they represent Lake Austin Spa Resort at industry trade shows, networking events, and sales missions, maintaining an active sales pipeline and consistently meeting or exceeding established revenue goals.

The Senior Sales Manager prepares proposals and contracts that balance client needs with revenue objectives in partnership with the Director of Revenue. They maintain accurate sales forecasts, account information, and pipeline activity within CRM systems, monitor market trends and competitive activity to identify new business opportunities, and collaborate with resort leadership and the Marketing team on sales initiatives and promotional efforts.

They build long-term relationships with key accounts and referral partners, representing the Lake Austin Spa Resort brand with professionalism and a thorough understanding of the resort's luxury wellness experience. The Senior Sales Manager maintains regular communication with clients to encourage repeat business and referrals.

Required qualifications include two to five years of progressive hospitality sales experience, preferably in luxury resort, destination resort, or group sales. Demonstrated success achieving group sales revenue goals, strong negotiation, presentation, and account management skills, excellent verbal and written communication skills, proficiency with CRM systems, Microsoft Office Suite, and hospitality sales software, and the ability to travel as needed for client meetings, industry events, and sales calls are essential.

Preferred qualifications include experience selling luxury wellness resorts, destination retreats, or upscale hospitality experiences, existing relationships within the corporate meetings, incentive travel, or wellness travel markets, and experience with Delphi, Salesforce, Opera, Book4Time, or comparable hospitality systems.

Performance measures include group room revenue production, total group revenue contribution, new account acquisition, repeat business and client retention, sales pipeline growth, and achievement of annual sales goals.

Benefits include a competitive base salary with incentive opportunity, comprehensive health and wellness benefits, paid time off and holidays, employee spa discounts and booking privileges, professional development opportunities, and employee recognition and wellness programs.

Lake Austin Spa Resort is an award-winning luxury wellness destination recognized for exceptional service, personalized experiences, and a commitment to overall well-being. The Senior Sales Manager plays an important role in expanding the resort's group business while representing a brand known for excellence in hospitality.

Lake Austin Spa Resort is an Equal Opportunity Employer (EOE/M/F/D/V) and participates in E-Verify.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.