Senior Account Executive

Senior Account Executive

Informed by data, our passionate team strives to deliver Hero Moments for our clients' brands in the final mile of the retail customer journey. Overview The Senior Account Executive (SAE) supports the Director and Manager with all retailer project execution including asset management, systems updates, internal communications, meeting coordination/scheduling, meeting recaps, vendor communications, budget/finance support and retailer audits. The Senior Account Executive responsibilities are inclusive of execution for managed service (including RFP facilitation as requested) and self-service (for on and offsite display) campaigns. Additionally, they support AdOps/tagging ensuring that the Ad Ops Specialist if fully briefed and reporting in required manner for retailer. They support and execute budget management, campaign performance monitoring/recaps and managing advertiser portfolios. The Senior Account Executive owns billing and Marilyn data management duties. Candidates must reside within a commutable distance to our Rogers, AR office for a hybrid work schedule.

PRIMARY RESPONSIBILITIES:

• Manage and build productive relationships and communications with cross functional teams (i.e., answer questions/provide direction) to keep projects moving forward
• Compile, author and distribute meeting or project recaps
• Develop knowledge of assigned brand or retailer brand positioning(s), understanding competitors, short and long term goals, consumer/shopper targets and marketing strategies
• Tactically support programs (development of timelines, trafficking and review of materials, estimation of costs, etc.) including briefing of AdOps and tagging support
• Manage and support projects effectively from start to finish
• Support budget management ensuring program estimates and actuals are managed to hours and costs
• Manage electronic job jackets/billing information
• Develop your proficiency across all Mars internal workflow and financial management systems
• Work effectively and efficiently with various internal departments
• Maintain and update team reports, including weekly status, marketplace assessments, etc.
• All other duties as assigned by Manager or Director

SKILL SETS REQUIRED:

• Bachelor's degree in advertising, marketing, business or related field
• Minimum of 3 years of shopper marketing, media or advertising experience, preferably agency experience in retailer promotions
• Strong computer skills and proficiency in Word, Excel and PowerPoint
• Ability to manage time, adhere to strict timelines and work well under pressure
• Detail orientation and ability to multitask across fluid workload
• Proactive nature in the seeking of work/responsibility
• Dependability in execution of work and as member of assigned team
• Enthusiastic, "can do" attitude in accepting work/new challenges
• Desire to learn all aspects of the Shopper Marketing discipline
• Effective interpersonal skills working well across functions
• Conscientious work ethic

Compensation Range: USD $60,800.00 - USD $76,000.00/Annually.