Senior Data Analyst, Marketing

Role Description

We're looking for a Senior Data Analyst to be a key analytical partner to our Marketing organization. You'll contribute to how Marketing understands its own performance, support data-informed decision making across campaigns and channels, and help shape the data foundations that underpin our AI and automation capabilities.

• Sitting within our centralized analytics function, you'll work closely with Growth Marketing, Corporate Marketing, Revenue Operations, Finance, and Data Engineering.
• Bring strategic thinking, deep marketing expertise, and the ability to turn complex data into clear recommendations that move the business forward.

Qualifications

• 5+ years in marketing analytics and data strategy within complex B2B SaaS environments.
• Strong marketing domain expertise, including attribution, funnel analysis, forecasting, KPI development, and lifecycle measurement.
• Experience partnering with marketing stakeholders and translating business questions into analytical frameworks.
• Familiarity with attribution and funnel measurement methodologies and a desire to grow in this area.
• Familiarity with AI-assisted analytics, statistical modeling, or predictive techniques in a business context.
• Advanced SQL and strong experience with large-scale analytical datasets.
• Hands-on experience with modern AI/BI tools (Hex, Omni, Claude, Dust, or similar).
• Comfort in modern cloud data ecosystems: Snowflake, Databricks, dbt.
• Experience working with Marketing and GTM platforms: Salesforce, Marketo, GA4, and related martech.

Requirements

• The opportunity to do meaningful marketing analytics work across attribution, funnel measurement, forecasting, and lifecycle analysis in a fast-moving SaaS environment.
• Close partnership with Marketing stakeholders, contributing to how the organization measures performance and makes day-to-day decisions.
• Involvement in building the data foundations and analytical standards that Marketing and 1Password's broader AI capabilities will depend on.
• Exposure to how AI gets applied in Marketing analytics, including Generative BI and AI-assisted workflows across forecasting, anomaly detection, and insight generation.
• Cross-functional collaboration across Marketing, Finance, RevOps, Product, and Data teams.
• An environment where there's a lot to build and your contributions will have real impact, ideal for someone who is eager to grow, take ownership, and make their mark.

Benefits

• USA-based roles: The annual base salary for this role is between $105,000 USD and $147,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.
• Canada-based roles: The annual base salary for this role is between $122,000 CAD and $171,000 CAD, plus immediate participation in 1Password’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.
• Health and wellbeing: Maternity and parental leave top-up programs, competitive health benefits, generous PTO policy.
• Growth and future: RSU program for most employees, retirement matching program, free 1Password account.
• Community: Paid volunteer days, peer-to-peer recognition through Bonusly, remote-first work environment.