Brand Manager

Anora Group is a leading Nordic wine and spirits company committed to sustainability and strong local craftsmanship. We produce, market, and distribute a wide portfolio of spirits, wines, and other alcoholic beverages, combining iconic Nordic brands such as Koskenkorva, Linie Aquavit, Gammel Opland, Vikingfjord, Gammel Dansk, and Hot n' Sweet with well-known international partner brands including Jose Cuervo, Fireball, Underberg, Fernet Branca, and Disaronno, among many others. For our Spirits Division, we are now looking for a Brand Manager to drive the commercial and operational success of Anora's brand portfolio in Norway. In this role, you will be responsible for translating global brand strategies, concepts, and guidelines into impactful local execution, ensuring strong brand performance while adapting to the needs of the Norwegian market. Working closely with Anora's Central Marketing team, international brand owners, and cross-functional colleagues, you will lead brand development, commercial planning, and market activation to maximize brand value, sales, and profitability. As a key member of Anora's Norwegian commercial organization, you will act as the link between Central Marketing, Sales, Supply Chain, and external partners, ensuring that our brands continue to grow and succeed in a highly competitive market. Your Key Responsibilities Develop and execute local brand and marketing plans in close collaboration with Anora's Central Marketing team, as well as international brand owners and partners. Lead new product development (NPD), product launches, relaunches, and Vinmonopolet tender processes in close cooperation with the Commercial Coordinator. Build and maintain category, consumer, and market insights through competitive analysis and continuous monitoring of market trends in Norway. Manage the assigned brand portfolio and represent the brands to Vinmonopolet, external brand owners, the media, and consumers in the Norwegian market. Provide input to Sales & Operations Planning (S&OP) together with the Supply Chain team to ensure healthy inventory levels, accurate demand planning, and product availability. Monitor, analyze, and report the commercial performance of Own Brands and Partner Brands to internal stakeholders and external brand owners, providing regular updates on sales performance, market developments, and growth opportunities. Own and manage the A&P (Advertising & Promotion) budget, ensuring effective allocation of investments and alignment with brand objectives. Manage brand budgets and commercial performance, contributing to profitable growth and strong return on investment. Contribute to continuous improvement of commercial processes and ensure compliance with Anora's commercial standards, policies, and procedures. What You Need to Succeed Bachelor's degree in Business Administration, Marketing, or a related field (or equivalent experience). 3–6 years of experience as a Brand Manager or in a similar commercial role. Proven experience in brand management within FMCG, wine & spirits, beverages, or another consumer goods category. Experience managing P&L performance and commercial budgets. Strong commercial and analytical mindset, with the ability to interpret market data, competitor activity, and consumer insights. Excellent project management and stakeholder management skills, with experience working across international and cross-functional teams. Strong presentation and communication skills. Digital proficiency, including Microsoft Office 365, BI tools, and digital marketing platforms. Fluent in English and a Scandinavian language. We believe you are Results-oriented and motivated by delivering measurable commercial results. Creative with a strong commercial mindset and the ability to turn ideas into business opportunities. Structured, reliable, and systematic, with excellent planning and prioritization skills. Comfortable managing multiple projects simultaneously while working independently and as part of a collaborative team. Curious, proactive, and continuously looking for ways to improve brands, processes, and business performance. An excellent relationship builder who enjoys collaborating with colleagues, customers, and international brand partners. What We Offer A place on a winning team Become a key player at the leading wine and spirits company in the Nordics, working with iconic brands, international partners, and exciting product launches. An open and inclusive culture We value diversity and foster an open, down-to-earth work environment built on Nordic values. Fun at work We believe people perform best when they enjoy their work. We celebrate successes, support one another, and have a strong team spirit—you'll become part of our passionate #anorafolks. Opportunities to grow Anora is a company with ambitious growth plans, offering excellent opportunities for both professional and personal development, locally and internationally. Sustainability at the core Work in a company where sustainable growth and responsible business practices guide everything we do. Ready to Join Us? If you're passionate about building brands, driving commercial performance, and working with some of the strongest wine and spirits brands in the Nordic market, we'd love to hear from you. Apply today- we review applications continuously and will contact relevant candidates throughout the recruitment process. About Anora Anora is a leading wine and spirits brand house in the Nordic region and a global industry forerunner in sustainability. Our portfolio includes iconic Nordic spirits brands- both Anora's own brands such as Koskenkorva, Linie, Skagerrak and O.P. Anderson, as well as partner brands including Fernet Branca, Fireball and Jose Cuervo. Our wine portfolio ranges from Blossa, Falling Feather and Chill Out to Laroche, Penfolds and Louis Roederer. At Anora, we believe that life should be enjoyed but not at the expense of our planet. Together with our 1,200 Anorafolks across seven countries, we are committed to building a safe, diverse, and inclusive workplace where everyone feels valued, empowered, and free to be themselves. By embracing different perspectives, we continue to drive innovation, sustainable growth, and long-term success. #J-18808-Ljbffr Anora