Nutrition Education & Marketing Dietitian

Job Overview
The Nutrition Education & Marketing Dietitian leads the planning, implementation, and evaluation of districtwide nutrition education, marketing, and wellness initiatives to support student health, increase meal participation, and advance Child Nutrition Department goals. This position integrates evidence based nutrition education and federal compliance with strategic brand management, marketing, and community engagement to promote healthy eating behaviors and a positive school nutrition environment. The Dietitian collaborates with district leadership, campus staff, students, families, and community partners to deliver engaging educational experiences, oversee wellness programming, manage branding and communications efforts, and ensure aligned, effective messaging across all platforms. The role also provides leadership through SHAC participation, intern preceptorship, staff training, budget management, and continuous program improvement rooted in data and best practices.

Position Description

Essential Duties and Responsibilities

Nutrition Education and Program Management

• Develop and deliver nutrition education initiatives ensuring alignment with USDA regulations, program goals, curriculum standards, and student wellness objectives
• Collaboratively implement and maintain the Child Nutrition hydroponic garden and nutrition learning lab to support hands‑on learning experiences
• Conduct cooking demonstrations and interactive activities that teach students about food preparation and healthy eating
• Develop, maintain, and distribute nutrition education materials across digital platforms, social media, websites, and print media
• Collaborate with school administrators, teachers, parents, and community partners to promote nutrition education initiatives
• Provide training to food service staff, teachers, and other personnel on nutrition education best practices and how to incorporate healthy choices into the school environment
• Assist with the design and delivery of staff development and employee training programs
• Evaluate program effectiveness using participation, feedback, and outcome data; implement continuous improvements
• Lead the development of the nutrition education budget for effective use of funds and pursue grant opportunities to support departmental and program goals

Brand Management and Marketing

• Lead strategic planning, development, and execution of branding and marketing initiatives that promote Child Nutrition programs, meal participation, and wellness awareness
• Translate Child Nutrition leadership vision into clear, effective marketing campaigns and deliverables
• Manage internal and external marketing partners, including designers, printers, vendors, copywriters, and production teams
• Maintain brand standards and provide guidance to ensure consistent use across all marketing, publications, promotions, and social media
• Write, edit, design, and publish communications supporting all divisions and functions of Child Nutrition, including newsletters, websites, social media, parent notifications, and promotional materials
• Participate in campaign planning meetings and present creative and strategic recommendations to internal and external stakeholders
• Evaluate marketing effectiveness; recommend and implement improvements based on data and feedback
• Facilitate student and staff focus groups and customer surveys to inform menu development and marketing strategies
• Manage the annual graphics and marketing budget

Community Engagement

• Plan and deliver districtwide wellness initiatives, including Harvest of the Month, health fairs, food competitions, wellness events, food fairs, and student taste tests
• Serve as an active member of the district’s School Health Advisory Council (SHAC), and lead the Nutrition sub-committee
• Serve as a nutrition education and marketing resource for students, parents, staff, and community partners
• Advocate for healthy school environments, including nutrition compliant vending options and healthy food choices at school events
• Foster an inclusive environment that encourages respectful feedback and continuous improvement

Leadership and Professionalism

• Lead the SHAC Nutrition sub-committee, including organizing meetings, setting objectives, and reporting progress
• Serve as a preceptor for Child Nutrition Dietetic Interns, ensuring completion of required competencies and providing meaningful feedback
• Model professional, ethical, and responsible behavior in all interactions and decision making
• Maintain current knowledge of nutrition science, dietary guidelines, and emerging health and wellness trends to inform best practices in child nutrition and support evidence-based program development and decision making
• Communicate effectively with students, staff, parents, interns, and administrators to support departmental goals
• Participate in recruitment, screening, interviewing, and hiring processes for assigned staff, ensuring alignment with departmental needs

Supervisory Responsibilities

• None