Marketing Manager
Pilz
Marketing Manager
Pilz Automation Safety L.P. is technology leader in safe automation technology. In this area, Pilz is consistently developing a role as a total solutions supplier with solutions for safety and automation technology. The objective of Pilz is to automate machines and plants in such a way that the safety of man, machine and environment is always guaranteed. In addition to the head office in Ostfildern near Stuttgart, Germany, Pilz is represented by 42 subsidiaries and branches on all continents.
Pilz is currently seeking a Marketing Manager based at our US headquarters in Canton, MI.
Duties and Responsibilities:
- Establish and implement the annual marketing plan collaborating with sales, marketing and management. Communicates and works closely with other Pilz subsidiaries internationally and Headquarter Marketing to ensure consistent brand messaging
- Responsible for the marketing budget
- Manages and develops marketing programs and materials such as advertising, literature, press releases, social media, and SEO/SEA
- Manages lead generation, measures fulfillment and ROI on lead generation, and finds new ways to increase the quality of the leads generated
- Develops and maintains effective media contacts, oversees company's public relations and may act as spokesperson if necessary
- Leads trade show, road show, and customer event activities including development of booths and materials
- Selects and manages marketing vendors, including printers, graphic artists, advertising agencies and the like
- Organizes and conducts customer research to gain an understanding of customers and competitive dynamics
- Disseminate industry application stories through market and competitor analyses.
- Assists in the creation of success stories, white papers, YouTube videos, Podcasts, Webinars, and similar.
- Updates and maintains the company's internet presence, including the websites and distributor portals
- Supervise and execute Human Resources topics such as performance management, recommended disciplinary action, merit increases, etc. for Marketing team members
- Other duties as assigned
Travel required up to 10% both domestic and international
Minimum Qualifications:
- Bachelor's Degree from a four-year college or university in Marketing, Business Communication, Public Relations or similar program and six (6) to eight (8) years of related experience and/or training, or an equivalent combination of education and experience
- Fluency in Microsoft Office 365, Adobe Creative Suite, and willing to learn specific company software (web site editing, CRM, etc.) as well as other web services
- Experience developing and managing a departmental budget of $150,000 or larger
- Exhibition/event management experience
- Online marketing experience: experience in using Content Management Systems (CMS) and tracking tools (e.g. Google Analytics), experience in SEO and SEA, social media affinity, and marketing automation
- Ability to travel for more than a week a few times a year for trade shows and meetings in the US as well as internationally
- Ability to work in disbursed and/or virtual team environments
- Self-motivated, well-organized and team oriented
- Excellent communications skills, verbal and written
- Exceptional planning, organizational and time-management skills
Desired Qualifications:
- Previous experience in the automation industry a plus
What We Offer:
If you have what it takes to be a Pilzler, we offer an exciting work environment, along with a competitive salary and benefits package which includes company paid:
- Family health insurance with zero employee contribution, starting on hire date
- Family dental insurance with zero employee contribution, starting after 90 days
- Three (3) weeks of Paid Time Off (PTO) within one year
- Short-/Long-term disability with zero employee contribution, starting after 90 days
- Life insurance with zero employee contribution, starting after 90 days
- Departmental cross-training
- Paid Parental leave
- Health Savings Account, no employee participation required, starting on hire date
- 401(k) contribution, no employee participation required, starting after 90 days
- Opportunities for bonuses
- and much, much more
About Pilz
Pilz Automation Safety, L.P. is a leading, innovative automation technology company providing worldwide, customer-oriented solutions in the areas of safety for humans, machines and the environment. We develop environmentally-friendly products using ecological materials and energy-saving technologies. We are a trusted provider of safety services to leading national and international industrial companies. By providing viable solutions to the most complex safety issues, we help companies apply best manufacturing practices to optimize the availability and productivity of their plants worldwide.
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