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Senior Manager, Brand Marketing (Menu Innovation)

$150k - $222k

Chipotle Mexican Grill

Senior Manager, Brand Marketing (Menu Innovation)

Cultivate a better world. Food served fast does not have to be a typical fast-food experience. Chipotle has always done things differently, both in and out of our restaurants. We are changing the face of fast food, starting conversations, and directly supporting efforts to shift the future of farming and food. We hope you will join us as we continue to learn, evolve, and shape what comes next on our mission to make better food accessible to everyone.

The opportunity

As Senior Manager, Brand Marketing (Menu Innovation), you'll help shape the future of Chipotle's core menu. This high-impact role leads the end-to-end innovation pipeline—from consumer insight and concept development through launch—working closely with culinary, supply chain, operations, and executive leaders on business continuity, quality optimization, and supplier diversification. You'll drive menu strategies that fuel growth, elevate quality, and strengthen brand relevance, while building and leading a talented team to bring bold ideas to life.

Location

This position will be based in our Newport Beach, CA office 4 days per week (with work from home on Friday). Remote work is not available for this role.

What you'll do

  • Assess and activate new menu opportunities through the continuous evaluation of the competitive landscape, consumer insights, new food trends, and culture.
  • Facilitate the design, visibility, and prioritization of a large scope of core menu initiatives with executive leaders according to their consumer, financial, and operational opportunity size and risk profile.
  • Create insights-driven product development briefs to guide the creation and launch of new products in partnership with Chipotle's culinary team.
  • Design go-to-market launch strategies and timelines, guiding product development from concept to validations to launch, including cross-functional coordination to ensure flawless consumer experience.
  • Facilitate closely with Product Development & Commercialization (PD&C), Supply Chain, FSQA, R&D/Culinary, Consumer Insights, Finance and Restaurant Operations from menu ideation to planning and execution.
  • Brief and lead internal and external communications partners across traditional ad agencies, experiential, social media, and digital teams to create high-impact go-to-market plans.
  • Develop and optimize emerging portfolios such as group occasions and digital sales channels.
  • Build a core menu team alongside the Director, Brand Marketing with 1-2 direct reports.

What you'll bring to the table

  • Bachelor's Degree (BA/BS) in Marketing or Business required.
  • MBA preferred.
  • 6-8 years of brand marketing experience required for this role; including supervisory experience
  • Brand Management experience in CPG products, Lifestyle or Food industries with a demonstrated ability to design and launch key initiatives at a consumer-centric organization.
  • Ability to lead through influence across cross-functional teams and facilitate and drive alignment across competing and time-sensitive priorities.
  • High level of executive presence, business acumen and presentation skills.
  • Successful track record for launching or innovating products and matching and setting scalable standards for a growing brand.

Pay transparency

A reasonable estimate of the current base pay range for this position is $150,000.00–$222,000.00. You are also eligible for annual cash bonuses and equity awards based upon performance and other factors. Actual compensation offered may vary depending on skill level, experience, and/or education. Chipotle offers a competitive total rewards package, which includes medical, dental, and vision insurance, 401k, sick leave, vacation time, and much more.

Who we are

Chipotle Mexican Grill, Inc. is cultivating a better world by serving responsibly sourced, classically cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. Chipotle has restaurants in the United States, Canada, the United Kingdom, France and Germany and is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. With employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices.

Chipotle Mexican Grill is an equal opportunity employer that values diversity at all levels. As a people-first company rooted in values, our purpose extends beyond serving nutritious food using real ingredients. It means hiring world-class individuals and fostering a culture that champions diversity, ensures equity, and celebrates inclusion. All qualified applicants, regardless of personal characteristics, are encouraged to apply.

Qualified applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. Please contact View email address on click.appcast.io if you need an accommodation due to a disability to complete an application, job interview, and/or to otherwise participate in the hiring process. This email does not respond to non-accommodations related requests.

Vacancy posted 1 day ago
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